Syllabus for
BBA (Finance and Marketing Analytics/Honours/Honours with Research)
Academic Year (2023)
1 Semester - 2023 - Batch
Course Code
Course
Type
Hours Per
Week
Credits
Marks
BBA101-1
MANAGEMENT AND BEHAVIOURAL PROCESS
Major Core Courses-I
4
4
100
BBA102-1
FINANCIAL ACCOUNTING
Major Core Courses-I
4
4
100
BFMA103-1
FOUNDATIONS OF BUSINESS ANALYTICS
Major Core Courses-I
4
4
50
COM143
ENTREPRENEURSHIP DEVELOPMENT AND SMALL BUSINESS MANAGEMENT
Multidisciplinary Courses
3
3
100
COM144
FINANCIAL LITERACY
Multidisciplinary Courses
3
03
100
COM145
CREATIVE ADVERTISEMENT
Multidisciplinary Courses
45
3
100
CSC141Y
PROGRAMMING IN C
Multidisciplinary Courses
3
3
100
CSC146
INTRODUCTION TO DATABASE MANAGEMENT SYSTEM
Multidisciplinary Courses
3
2
100
ECO141
INSTITUTIONS AND INFORMAL ECONOMY
Multidisciplinary Courses
3
3
100
ECO142
ECONOMICS OF CORRUPTION
Multidisciplinary Courses
3
3
100
ECO144
GLOBALISATION AND DEVELOPMENT
Multidisciplinary Courses
3
3
100
ECO145
ECOLOGY AND DEVELOPMENT
Multidisciplinary Courses
3
3
100
ENG181-1
ENGLISH
Ability Enhancement Compulsory Courses
2
2
50
EST141
POETRY AND PUBLIC DOMAIN
Multidisciplinary Courses
3
3
100
EST141B
READING TECHNOLOGY IN/AND SCIENCE FICTION
Multidisciplinary Courses
3
3
100
EST142
INTRODUCTION TO LINGUISTICS
Multidisciplinary Courses
3
3
100
EST143
LITERATURE AND TECHNOLOGY
Multidisciplinary Courses
3
3
100
EST144
LITERATURE, AESTHETICS, AND SOCIETY
Multidisciplinary Courses
3
3
100
EST148
THE OCEANS IN CINEMA: A BLUE HUMANITIES READING
Multidisciplinary Courses
3
3
100
FRE141
FRENCH MDC
Multidisciplinary Courses
3
3
100
GER141
GERMAN MDC
Multidisciplinary Courses
3
3
100
KAN081-1Y
FOUNDATIONAL KANNADA
Ability Enhancement Compulsory Courses
2
2
50
MAT141
FOUNDATIONS OF MATHEMATICS
Multidisciplinary Courses
3
3
100
MAT142
QUANTITAIVE TECHNIQUES FOR MANAGERS
Multidisciplinary Courses
3
3
100
MED141
MEDIA AND POLITICS
Multidisciplinary Courses
3
3
50
MED142
AUDIO AND VIDEO PRODUCTION TECHNIQUES
Multidisciplinary Courses
3
3
50
MED143
CELEBRITY PR
Multidisciplinary Courses
3
2
50
PSY155
PSYCHOLOGY OF GENDER
Multidisciplinary Courses
3
3
100
SPA141
SPANISH MDC
Multidisciplinary Courses
3
3
100
2 Semester - 2023 - Batch
Course Code
Course
Type
Hours Per
Week
Credits
Marks
BBA101-2
FINANCIAL MANAGEMENT
-
4
4
100
BBA102-2
MARKETING MANAGEMENT
-
4
4
100
BBA191-2
SOCIAL CONCERN PROJECT
-
2
1
50
BFMA101-2
INTRODUCTION TO PYTHON FOR DATA ANALYTICS
-
4
4
100
BFMA161-2
FOUNDATIONS OF MANAGERIAL EFFECTIVENESS
-
2
2
50
COM147
E-COMMERCE
-
3
3
100
COM149
INVESTMENTS AND TRADING STRATEGIES
-
3
3
100
COM150
FINANCIAL LITERACY
-
3
3
100
COM151
DIGITAL MARKETING
-
3
3
100
CSC141Y
PROGRAMMING IN C
-
3
3
100
CSC146
INTRODUCTION TO DATABASE MANAGEMENT SYSTEM
-
3
2
100
ECO141
DESIGNING POLICIES FOR SUSTAINABLE DEVELOPMENT
-
3
3
100
ECO143
DEMOCRACY AND ECONOMY
-
3
3
100
ECO146
GENDER AND DEVELOPMENT
-
3
2
50
ECO147
THINKING THROUGH THE ENVIRONMENT
-
3
2
50
ENG181-2
ENGLISH
-
3
2
100
EST157
ECOPOETICS OF FILMS
-
3
3
50
EST158
NARRATIVES OF CRIME AND CRIME CULTURE
-
3
3
50
EST159
CREATIVE WRITING
-
3
3
50
EST160
READING SKILLS FOR TOEFL IBT THROUGH COLLABORATIVE LEARNING
-
3
3
100
FRE141
FRENCH MDC
-
3
3
100
GER141
GERMAN MDC
-
3
3
100
MAT142
APPLIED ARITHMETICS
-
3
3
100
MAT143
MATHEMATICS FOR ECONOMICS AND BUSINESS
-
3
3
100
MED148
LANGUAGE OF CINEMA: A VISUAL APPROACH
-
45
3
100
MED149
INTRODUCTION TO SEMIOTICS
-
45
3
100
PSY157
SCIENCE OF WELLBEING
-
3
3
100
SPA141
SPANISH MDC
-
3
3
100
Introduction to Program:
The Course offers the students opportunity to learn the various aspects of finance and marketing analytics which has a definite edge related to specialization in analytics which provides a meaningful insight for decision making. The program makes the students analyze finance and marketing data and take effective decisions on the challenges of the global economy. Students will acquire the skills and knowledge to meet the challenges of the changing business environment embedded with courses like Business analytics, Python, Data mining etc.
PLG5.1: Understand the basic
concepts of Finance and
Marketing Analytics
PLG5.2: Evaluate Financial and
Marketing real problems
through the analytical tools
Programme Specific Outcome:
PSO1: Develop proficiency in utilizing analytical tools to evaluate real-world financial challenges.
PSO2: Apply financial analytics techniques to analyze and interpret complex financial data.
Programme Educational Objective:
PE01: Develop a strong proficiency in using analytical tools to assess and address real-world financial and marketing challenges.
PEO2: Apply advanced financial and marketing analytics techniques to analyze and interpret complex data, fostering informed decision-making.
Assesment Pattern
Total Marks: 50
Duration: 2 Hours
Section
Number of questions
Total marks
Section A
3 Questions of either or choices carrying 5 marks
15
Section B
2 Questions of either or choices carrying 10 marks
20
Section C
Compulsory question – Case Study
15
Components of CIA-I 20 marks
Components of CIA-II 25Marks
Mid Term Exam
Syllabus: Unit I, II, III
Components of CIA-III 20 Marks
End Sem 50 Marks from all unit will be converted into 30
Examination And Assesments
Components of CIA-I 20 marks
Components of CIA-II 25Marks
Mid Term Exam
Syllabus: Unit I, II, III
Components of CIA-III 20 Marks
End Sem 50 Marks from all unit will be converted into 30
BBA101-1 - MANAGEMENT AND BEHAVIOURAL PROCESS (2023 Batch)
Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:4
Course Objectives/Course Description
Course Description: The course focus on developing an understanding about managing human behaviour at the workplace for achieving organizational effectiveness. The course has been designed to provide valuable insights into the functions of modern-day managers. It involves tracing the historical evolution of management thoughts, exploring the concepts, principles and behavioural processes of management. The course provides an overview of human behaviours at individual, group and organization level.
Course Objectives:
•To explain the basic concepts, principles and theories of management
•To examine the broad essential functions of a manager
•To identify the challenges posed by of globalization, diversity and ethics on today’s manager
•To analyse the individual’s personality, learning, attitudes and perceptions and its impact on their work behaviour
•To compare and contrast motivation and leadership styles of managers
•To assess the dynamics of group behaviours and its influence on group effectiveness
Course Outcome
CO1: Summaries the essential managerial functions for the organizational effectiveness.
CO2: Identify the impact of challenges posed by of globalization, diversity and ethics on managerial effectiveness.
CO3: Analyse the individual differences and its implications in the organisation.
CO4: Assess factors that motivate individuals at the workplace.
CO5: Evaluate various leadership styles that enhance group effectiveness.
Unit-1
Teaching Hours:10
INTRODUCTION TO MANAGEMENT
Definition – nature, process and significance of management – Role of managers – Managerial Skills and Roles - Evolution of Management Thought: Classical Management Approaches, Behavioural Management Approaches, Quantitative Management Approach, Modern Management Approaches - Management as a Science or Art - Management as a profession- Administration and Management- Functions of Management – Functional Areas of Management. Challenges for 21st Century Business Managers.
Unit-2
Teaching Hours:10
PLANNING AND DECISION MAKING
Planning - Nature and Importance of Planning- Types of Plans - Levels of Planning - Steps in planning - Making Effective Plans- Objectives and Management By Objective (MBO) –Management By Exception (MBE) - Policy and Strategy-.Organizing - Nature and purpose -Principles of Organization - Types of Organization - Organizational Structure and Design – Line, Staff and functional authority – responsibility and Accountability - Principles of Delegation - Steps - Centralization Vs Decentralization – Factors determining the degree of Decentralization of authority.
Unit-3
Teaching Hours:6
CONTROLLING
Controlling - Concept, Nature and Importance - Essentials of Control - Requirements of an Effective Control System – Behavioural Implications of Control – Techniques of Managerial control.
Unit-4
Teaching Hours:8
INTRODUCTION TO ORGANISATIONAL BEHAVIOUR
Definition of Organizational Behaviour, OB as systematic study, Contribution from other disciplines, OB Model/Framework- Individual, Group and Organisational Level.
Unit-5
Teaching Hours:10
UNDERSTANDING INDIVIDUAL BEHAVIOUR
Personality - Defining and Measuring Personality, Determinants of Personality, The Big Five Personality Model, Learning: Meaning of Learning; Theories of Learning- Classical Conditioning, Operant Conditioning, Cognitive Theory, Social Learning Theory, Principles of Learning; Attitude-Components of Attitude- ABC model, Work Attitudes- Job Satisfaction and Organisational Commitment. Perception: Meaning, Perceptual Process; Common Shortcuts in Judging Others.
Unit-6
Teaching Hours:10
MOTIVATION AND LEADERSHIP
Motivation- Basic Motivational Process, Content Model of Motivation- Maslow’s Need Hierarchy, Dual Factor Theory, Achievement Motivation Model, Process Model - Victor Vroom’s Expectancy Model. Leadership and Management, Trait Perspective of Leadership, behavioural Perspective- Ohio State Studies, Managerial Grid; Contemporary Perspective- Transformational, Transactional, Charismatic Leadership, Ethical Leadership, Shared Leadership.
Unit-7
Teaching Hours:6
GROUP DYNAMICS
Define Group, Types Groups, Functions of Group, Tuckman’s Model of Group Development, Group Cohesiveness, Sources of Group Cohesiveness, Common Threat to Group Effectiveness- Groupthink, Group Shift, Social Loafing.
Text Books And Reference Books:
● Stephen P. Robbins, Timothy A. Judge and Neharika Vohra (2018), 18th Ed. Organizational Behaviour. Pearson Education Asia.
● Stoner, Freeman, Gilbert Jr. (2014). Management (6th edition), New Delhi: Prentice Hall India.
Essential Reading / Recommended Reading
● Aswathappa, K. (2016). Organizational Behaviour (Text, Cases and Games), 12th Ed. Bangalore: Himalaya Publication.
● Fred Luthans (2017). Organizational Behaviour: An Evidence - Based Approach, 12th Ed. McGraw Hill Education.
● Gupta, C. B. (2014). A textbook of organizational behaviour: With text and cases. NewDelhi: S Chand & Company.
● Daft, R. L. (2009). Principles of Management (1st edition), Cengage Learning.
Evaluation Pattern
CIA1 20 Marks
CIA2 25 Marks
CIA3 20 Marks
ESE 30 Marks
Attendance 5 Marks
BBA102-1 - FINANCIAL ACCOUNTING (2023 Batch)
Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:4
Course Objectives/Course Description
Course Description: This course intends to introduce basic accounting principles and practices. It also deals with subsidiary books maintained in business organizations. The students will have knowledge about the fundamental accounting processes such as journalizing, ledger posting, preparation of trial balance and final accounts in sole trading business. It also deals with providing an overview of accounting standards and IFRS. This course will be useful for all those who are desirous of having an understanding and application of financial dynamics of the business and become successful financial managers/entrepreneurs.
Course Objective:
●To provide an understanding of application of various principles and practice of Accounting.
●To demonstrate the knowledge on the process of accounting cycle and basic steps involved in Accounting.
●To extend the knowledge of systematic maintenance of books of accounts to real life business.
●To interpret Annual Financial statements of Sole proprietorship form of business.
To outline the need for Accounting standards and IFRS.
Course Outcome
CO1: Identifies the application of various principles and practice of Accounting in preparation of accounting statements.
CO2: Demonstrate the knowledge on the process of accounting cycle.
CO3: Extend the knowledge of systematic maintenance of books of accounts to real life business.
CO4: Interpret Annual Financial statements of Sole proprietorship form of business.
CO5: Outline the need for Accounting standards and IFRS
Unit-1
Teaching Hours:6
Introduction to Accounting
Level of Knowledge: Conceptual
Meaning, Need for accounting, Internal and External users of accounting information, limitations of accounting, accounting Concepts and Conventions, Accounting Practices, Generally Accepted Accounting Principles.
Unit-2
Teaching Hours:12
Accounting systems & process
Level of Knowledge: Analytical
Nature of Accounting, Accounting equation - Systems of Accounting, Process of Accounting transactions- types of Accounts, Rules of Accounting. Journal - Meaning, features, simple and compound entries, Including recording of GST transactions, Capital and revenue expenditures, Capital and revenue receipts, Contingent assets and contingent liabilities, Preparation of ledgers and Trial balance.
Unit-3
Teaching Hours:10
Subsidiary books
Level of Knowledge: Analytical
Conceptual introduction to subsidiary books - Sales book, Sales return book, Purchases book, Purchase returns book, receivable book, payable book. Practical problems in Cash Book- Single column, double column, and three columnar cash book.
Unit-4
Teaching Hours:8
Bank reconciliation statement
Level of Knowledge: Analytical
Need for reconciliation and preparation of bank reconciliation statements.
Unit-5
Teaching Hours:8
Rectification of Errors
Level of Knowledge: Analytical
Need for rectification of errors, types of errors, process of rectification and accounting entries of rectification.
Unit-6
Teaching Hours:12
Final Accounts
Level of Knowledge: Analytical
Preparation of Trading and Profit and Loss account and Balance Sheet of sole trading concerns.
Unit-7
Teaching Hours:4
Accounting standards and IFRS
Level of Knowledge: Conceptual
Types of Accounting standards Need for IFRS, Ind AS and IFRS.
Text Books And Reference Books:
Jain S.P., & Narang K L. (2020). Basic Financial Accounting I, New Delhi, Kalyani publishers.
Essential Reading / Recommended Reading
Maheshwari, S.N., Maheshwari, S.K. (2020). Advanced Accountancy1, New Delhi: Jain Book Agency.
Shukla, M. (2020). Advanced Accounts, New Delhi, S Chand Group
Radhaswamy, M & Gupta, R.L. (2020). Advanced Accountancy 2, New Delhi, Sultan Chand & Sons.
Reddy, A. (2020). Fundamentals of Accounting, New Delhi, Himalaya Publishing House
Gupta, A. (2020). Financial Accounting for Management: An Analytical Perspective, Noida, Pearson Education.
Raman, B. S. (2014). Financial Accounting (1stedi). I& II, New Delhi: United Publishers.
BFMA103-1 - FOUNDATIONS OF BUSINESS ANALYTICS (2023 Batch)
Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:50
Credits:4
Course Objectives/Course Description
This course provides the knowledge base for understanding the principles, concepts, tools and techniques of business analytics for effective decision making by creating insights from data. The objectives of the course are to equip learners in understanding data attributes, data visualization and deriving insights through both descriptive and predictive analytical tools/frameworks. The course also investigates the functional applications of analytics.
Course Outcome
CO1: To be able to prepare data for analysis
CO2: To assess datasets and apply relevant analytical tools to derive insights
CO3: To visualize data in an effective manner that facilitates decision making.
CO4: To build predictive models using relevant analytical tools
CO5: To be able to develop models/solutions for business problems associated with specific domains/industries.
Unit-1
Teaching Hours:4
Introduction to Analytics
Data – information – intelligence – knowledge approach, What is analytics, types of analytics, organization and source of data, importance of data quality, popular tools used for analytics, Role of Data Scientist in Business & Society, Analytics Methodology
Unit-1
Teaching Hours:4
Descriptive Analytics
Descriptive statistics, Measures of Central Tendency, Measures of Dispersion, Skewness, Kurtosis, Pivot tables, Cross tabulation.
Unit-1
Teaching Hours:4
Decision analysis
Problem formulation - payoff tables, decision trees; Decision analysis without probabilities : optimistic approach, conservative approach and mini-max regret approach; Decision analysis with probabilities : expected value approach, risk analysis and sensitivity analysis; Decision analysis with sample information - expected value of sample information and expected value of perfect information.
Unit-1
Teaching Hours:4
Data Visualization
Visualization tools, Tables, Charts, Advanced Data Visualization, Data Dashboards
Unit-1
Teaching Hours:4
Predictive Modeling
Simple linear regression model, assumptions, testing for normality, multicollinearity, Time Series Pattern, forecast, accuracy, moving averages, seasonality
Unit-1
Teaching Hours:4
Data Preparation
Data types – data collection – structured/unstructured data sources – government & private data resources/repositories - data scraping – data scrubbing- removing duplicates, treating missing values, identification & treatment of outliers – data cleaning – identification of primary key & foreign key - file formats for various analytical tools.,
Unit-1
Teaching Hours:4
Application of Analytics
Marketing Analytics, Finance Analytics, HR Analytics, Operation Analytics, tools and case studies.
Text Books And Reference Books:
James R. Evans, Business Analytics, Pearson Education
Jeffrey D. Camm., James J. Cochran, Michael J. Fry., Business Analytics, Cengage
Essential Reading / Recommended Reading
James R. Evans, Business Analytics, Pearson Education
Jeffrey D. Camm., James J. Cochran, Michael J. Fry., Business Analytics, Cengage
Evaluation Pattern
CIA 1 , CIA II (MSE) , CIA III , SUBMISSION PAPER
COM143 - ENTREPRENEURSHIP DEVELOPMENT AND SMALL BUSINESS MANAGEMENT (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3
Course Objectives/Course Description
Entrepreneurship is not just about start-ups: it is a topic that is rapidly growing in importance in government policy and in the behaviour of established firms. The course provides students with an understanding of the role and personality of the entrepreneur, and a range of skills aimed at successful planning of entrepreneurial ventures. Material covered includes fostering creativity and open-mindedness, knowledge acquisition and management, innovation systems, screening and evaluating new venture concepts, market evaluation and developing a marketing plan, legal Issues Including intellectual property, preparation of venture budgets, and raising finance. The major piece of assessment is the writing of a comprehensive business plan for a new venture.
Course Outcome
CO 1: Discuss the fundamental concept and emerging trends of entrepreneurship.
CO 2: Elaborate the entrepreneurial process and classify the different styles of thinking.
CO 3: Develop and summarize the creative problem-solving technique and types of innovation.
CO 4: Compile the legal and regulatory framework and social responsibility relating to entrepreneur.
CO 5: Create a business model for a start-up.
CO 6: Build competence to identify the different sources of finance available for a start-up and relate their role in different stages of business.
Unit-1
Teaching Hours:9
Introduction to Entrepreneurship
Evolution, Characteristics, Nature of Entrepreneurship, Types, Functions of Entrepreneur, Distinction between an Entrepreneur and a Manager, Concept, Growth of Entrepreneurship in India, Role of Entrepreneurship in Economic Development, Emerging trends of contemporary entrepreneurship – Information and Communication Technology (ICT), Globalisation, changing demands, unemployment, changing demographics, Institutional support, ease of entry in the informal sector
Unit-2
Teaching Hours:9
The Entrepreneurial Process
Steps in the Entrepreneurial Process: Generating Ideas, Opportunity Identification, Business concepts, Businessconcepts,Resources(Financial,PhysicalandHuman), Implementing and managing the venture, Harvesting the venture,Design Thinking, Systems Thinking, Agile thinking and Lean thinking Blue Ocean Strategy, Role and relevance of mentors, Incubation cell, Methods of brainstorming ideas.
Unit-3
Teaching Hours:9
Creativity and Innovation
Creativity, Principles of creativity, Source of New Idea, Ideas into Opportunities. CreativeProblemSolving:Heuristics,Brainstorming,Synectics, ValueAnalysisInnovationandEntrepreneurship: Profits and Innovation, Principles of Innovation, Disruptive, Incrementaland Open innovations, Nurturing and Managing Innovation, Globalization, Concept andModelsofInnovation, MethodsofprotectingInnovationandcreativity,SignificanceofIntellectualPropertyRights,Patents & Copy right, Business Model Canvas, and Lean Management.
Unit-4
Teaching Hours:9
Entrepreneurship Practice
EssentialsofBusinessOwnership:Typesofventures,RiskandBenefits,LegalandRegulatoryFramework,EthicsandSocialResponsibility,MarketResearch(ventureopportunityscreening), Feasibility Analysis, Introduction to the Business Plan, Developing the BusinessModel for starting a new venture, E-Commerce and Growing the Venture: The Internet andits impact on venture development
Approaches to E-Commerce, Strategies for E-CommerceSuccess,The nature of international entrepreneurship and their importance
Unit-5
Teaching Hours:9
Sources of raising capital
Different sources of financing for start-ups, stages of financing involve in start-ups, advantages and disadvantages of the different sources of financing, Mezzanine finance, Specific financial assistance from government and financial institutions to promote entrepreneurship, Venture Valuation Methods
Google Form/Google Classroom based Quiz consisting of MCQs to test the basic concepts relating to Unit 1 and 2. The date of examination is on or before 05-08-2023. This would be an individual assessment with a set of 10 questions, 5 each from unit 1 and 2. The details of this assignment, and the penalties for not attending shall be posted in the Google Classroom.
CIA I (b) Preparing a video interview of an Entrepreneur (Individual Assignment) 10 marks
Every student shall identify an entrepreneur and prepare a 15 minutes video interview on them. Orientation about the video preparation shall be given by the respective faculty in the first week of the semester itself. Later a Google spreadsheet of students list shall be sent to the students. Within a week the students need to enter the name of the entrepreneurs identified so as to avoid repetition in their selections and start preparing the interview. Once the entrepreneur is finalized, an orientation about plagiarism policies shall be given by the faculty. The last date of the video submission is 10-08-2023, before 06:00 PM. Inability to submit the video on or before the due date should be priorly intimated to the faculty. Any delay in submission without prior consent or approval shall lead to a penalty of marking the student ZERO in this component.
The video shall be assessed based on the following rubrics. Report submitted will be valued for 10 marks.
More details of the report:
The video should include genesis, growth, management contributions, challenges, how they overcome, achievements, major entrepreneurship inferences.
References and sources should be mentioned as per APA 6th Edition, towards the end of the video.
The video interview should be a minimum of 15 minutes.
Last date for submission 10th August 2023, late submission within two days of the scheduled date, will carry a penalty deduction of two marks.
CIA II - Case Study (15 marks)
Group of not more than six members in a team will be formed randomly in the class based on the subject teacher’s discretion. Each group shall gather content and solve the assigned case study and submit a written report of the same. Report shall include the introduction to the case, highlights and objectives, conceptual definitions, detailed analysis, findings and suggestion, conclusion. Groups are free to use all authentic sources to gather information. Once the case study is finalized, an orientation about case analysis, report writing, and plagiarism policies shall be given by the faculty. The last date of the case analysis report submission is 30-09-2022, before 06:00 PM. The report can be supported with article reviews, statistical facts and examples and book references.
More Details of the Report:
1.Case Study has to be based on growth of Entrepreneurship in India or Emerging trends of contemporary entrepreneurship.
References as per APA 6th Edition, and Appendix.
Detailed analysis of the problem and alternatives available should form part of the report.
The written report should be a minimum of 6 pages.
Last date for submission 30th September, 2023, late submission within two days of the scheduled date, will carry a penalty deduction of two marks.
CIA III (a): Week 15 & 16: MCQ (5 Marks)
Google Form/Google Classroom based Quiz consisting of MCQs to test the basic concepts relating to Unit 1 and 2. The date of examination is on or before 02-11-2023. This would be an individual assessment with a set of 10 questions, 5 each from Units 1 and 2. The details of this assignment, and the penalties for not attending shall be posted in the Google Classroom.
CIA III (b) Business Plan and viva-voce (10 marks)
The same group allotted for Case Study report shall continue. Once the idea for the business plan is finalized, an orientation about various components of the business plan, report writing, and plagiarism policies shall be given by the faculty. However, every student shall contribute in the construction of a creative and technical business plan in detail consisting details from idea to implementation stage. The report will be valued for 10 marks by a panel of three external reviewers. The assessment criteria shall be discussed and finalized before the final submission and in consonance with the inputs and suggestions of the reviewers identified.This criterion shall also be presented and discussed with the students prior to the final submission.Though this is a group assignment, the assessment of the contribution of each student would be done individually.
More Details of the Report:
§The report shall include details on value proposition, business and revenue model, sustainability
§The written report should be a minimum of 10 pages.
§References as per APA 6th Edition, and Appendix.
Last date for submission 5th November 2023, late submission within two days of the scheduled date, will carry a penalty deduction of two mark
COM144 - FINANCIAL LITERACY (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:03
Course Objectives/Course Description
The course aims at enhancing their financial skills as well as training the students to be financial educators with family and friends. There is a need for students to effectively plan and monitor their spending. The course aims at effectively training students and equipping them with the knowledge and tools to manage their finances and also teach others the same.
Course Outcome
CO1: Understand the basic concepts of financial literacy.
CO2: Apply financial planning and budgeting decisions on a personal and professional front.
CO3: Understand the purpose and functions of the Banking system.
CO4: Understand the role and importance of financial instruments and insurance products.
Unit-1
Teaching Hours:6
Introduction to Financial Literacy
Introduction, Evolution, Meaning and importance of -Income, Expenses, Savings, Budget, Money, Currency, Bank account, savings investment, JAM-balance sheet – purpose features, format – Technology in finance – FinTech, TechFin, Regtech, sandox, Mobile-based Banking – post offices – Savings vs investments – Power of Compounding – risk and Return-Time Value of Money- Simple Interest-Compound Interest-
Unit-2
Teaching Hours:5
Planning and Budgeting
Introduction to Financial Planning - Analysing the resources of the person - Concepts in Financial Planning:The time value of money, Diversification - 'spreading risk', Investment Timing - Financial Products for Savers: Financial Products options for savers, personal budget – family budget – financial planning procedure.
Unit-3
Teaching Hours:12
Banking Products and Services
Introduction and evolution of Banking – Banking in India – RBI – Role of RBI in India– Savings and Deposits – Deposits, Accounts, KYC,e/v KYC Types of Deposits - Saving Bank Accounts, Fixed Deposit Accounts, Recurring Deposit Account, Special Term Deposit Schemes, Loans and Types of loan advanced by Banks and Other secondary functions of Bank – PAN, NSDL: PAN, Meaning of Cheque and types of cheques – CTS_MICR-IFSC – e- Banking – ATM, Debit, Credit, Smart Card, UPI, e-Wallets, Payment Banks-NPCI: Products and role in regulating the online payments, CIBIL – Banking complaints and Banking Ombudsman. Mutual Funds_ Types of Mutual Funds-NAV. Digital Currency-Bitcoin- NFO
Unit-4
Teaching Hours:12
Post Office Products, Retirement planning and Investment Avenues
Post Office Savings Account(SB), National Savings Recurring Deposit Account (RD), National Savings Time Deposit Account (TD), National Savings Monthly Income Account (MIS), Senior Citizens Savings Scheme Account (SCSS), Public Provident Fund Account (PPF), Sukanya Samriddhi Account (SSA), National Savings Certificates (VIIIth Issue) (NSC), Kisan Vikas Patra (KVP), PM CARES for Children Scheme, 2021, Interest rates (New), How to avail services, Schedule of Fee – IPBS – KYC. Employees Provident Fund (EPF) - Public Provident Fund (PPF), Superannuation Fund, Gratuity, Other Pension Plan, and Post-retire Counselling-National Pension Scheme(NPS)
Unit-5
Teaching Hours:10
Life Insurance and Related Services
Life Insurance Policies: Life Insurance, Term Life Insurance, Pension Policies, ULIP, Health Insurance, Endowment Policies, Property Insurance: Policies offered by various general insurance companies. Post office life Insurance Schemes: Postal Life Insurance and Rural Postal Life Insurance (PLI/RPLI). Housing Loans: Institutions providing housing loans, loans under Pradhan Mantri Awas Yojana – Rural and Urban-Atal Pension Yojana (APS),
Text Books And Reference Books:
Chandra, P. (2012). Investment Game: How to Win. New Delhi: Tata McGraw Hill Education
Essential Reading / Recommended Reading
Mittra, S., Rai, S. K., Sahu, A. P., & Starn, H. J. (2015). Financial Planning. New Delhi: Sage Publications India Pvt. Ltd.
The main objective of this course is to enable students to develop creative concepts for advertising of any product or service.
Course Outcome
CO1: To understand the critical role of creativity in advertising and develop creative strategies to be able to position the product/service.
CO2: To become familiar with the approaches and forms of advertising
CO3: To gain technical knowledge in the development of advertising for a company
CO 4: To learn to empathize with the client's needs and create content that meets the purpose in a creative manner.
Unit-1
Teaching Hours:10
Creativity and Aesthetics
Introduction to Creativity- The creativity process- Difference between a creative mind and non creative mind- Patterns of thoughts indicating creativity- How to bring out your creative genius- Philosophy of Aesthetics - Introduction to Creative works of the century
Unit-1
Teaching Hours:10
Syllabus Unit Mapping
1.Development Needs:Global,
2.Skill Focused:Employability,
3.Integration of Cross Cutting Issues:Environment,Professional Ethics,
Creativity and Aesthetics
Introduction to Creativity- The creativity process- Difference between a creative mind and non creative mind- Patterns of thoughts indicating creativity- How to bring out your creative genius- Philosophy of Aesthetics - Introduction to Creative works of the century
Unit-2
Teaching Hours:10
Functions and Forms of Advertising
Types of advertisement, Ethics in advertisement, Position of Products/Services, Interplay of Branding and Advertising- Meaning of Advertising, Creative Ad makers and Advertising Agencies in India and World - Indian and Foreign creative advertisements, the controversial advertisements- The most memorable advertisements - Highly impactful and Creative advertisements.
Unit-2
Teaching Hours:10
Syllabus Unit Mapping
1.Development Needs:Global,
2.Skill Focused:Employability,
3.Integration of Cross Cutting Issues:Professional Ethics,Environment,
Functions and Forms of Advertising
Types of advertisement, Ethics in advertisement, Position of Products/Services, Interplay of Branding and Advertising- Meaning of Advertising, Creative Ad makers and Advertising Agencies in India and World - Indian and Foreign creative advertisements, the controversial advertisements- The most memorable advertisements - Highly impactful and Creative advertisements.
Unit-3
Teaching Hours:10
Advertising and campaign Planning
Marketing strategy and situation analysis; Advertising plan; Advertising objectives; DAGMAR approach; Advertising campaign planning process. The art of copywriting; Advertising copy testing; Creativity in communication; motivational approaches; types of appeals used in advertising; Advertising budget process.
Unit-4
Teaching Hours:5
Syllabus Unit Mapping
1.Development Needs:Global,
2.Skill Focused:Employability,
3.Integration of Cross Cutting Issues:Professional Ethics,Environment,
Elements and Principles of Design
Principles of Design- Lines, Scale, Color, Repetition, Negative Space, Symmetry,
3.Integration of Cross Cutting Issues:Professional Ethics,
Designing Advertisements
Creative brief - Value Questions -Research -Conceptual framework- Development of multiple ideas- Creative concept development process- creative brainstorming- creative differences- editing -refining creative concepts- concept presentation to the client- Appeals in advertising copy writing-print copy elements, headlines-body copy-slogans - Designing print ad- choosing –-choosing layout- -choosing Typefaces
Unit-5
Teaching Hours:10
Designing Advertisements
Creative brief - Value Questions -Research -Conceptual framework- Development of multiple ideas- Creative concept development process- creative brainstorming- creative differences- editing -refining creative concepts- concept presentation to the client- Appeals in advertising copy writing-print copy elements, headlines-body copy-slogans - Designing print ad- choosing –-choosing layout- -choosing Typefaces
Text Books And Reference Books:
Batra, A. M. (2010). Advertising Management. Delhi: Pearson Education.
Essential Reading / Recommended Reading
Chunawala, S .A.(2015). Advertising Management. Mumbai: Himalaya Publishers.
Moriarty, W. B. (2020). Advertising Principles and Practices. New Delhi: Prentice Hall of India.
Evaluation Pattern
100 marks divided into 20 marks each assignment.
CSC141Y - PROGRAMMING IN C (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3
Course Objectives/Course Description
This course introduces students to the C programming language, covering its history, features, data types, and program structure. Students will learn to apply decision control and loop structures, along with various operators, to create basic programs. Additionally, the course covers functions, recursion, arrays, and pointers to provide a solid foundation for C programming and problem-solving.
Course Outcome
CO1: Understand the fundamentals of C programming, including its history, features, variables, and data types
CO2: Apply decision control statements, loop control structures, and various operators to write basic C programs.
CO3: Analyze and design functions, including recursion and passing values/arrays, and understand storage classes in C.
Unit-1
Teaching Hours:9
Introduction to C
Types of Programming Language- History of C, Features of C , C Tokens, variables and keywords and identifiers ,Types of C constants and variables, Rules for constructing variable names, Structure of C program, Input /output statements in C
Unit-2
Teaching Hours:9
Data Types & Control structures
Data Types, Type declaration, Different Operators in C - Arithmetic, Logical, Relational, Bitwise, Conditional, Expressions, Hierarchy of operations.
Control structures
Decision control statements-if, switch, go to statement, conditional operator statement. Loop control structures- while, do-while, for loop, Break statement, Continue statement.
Unit-3
Teaching Hours:9
Functions
Introduction, function definition and prototyping, Types of functions, passing values to function, recursion, passing arrays to functions. I/O functions- formatted & unformatted console I/O functions Storage classes in C- Automatic, Register, Extern and Static Variables.
Unit-4
Teaching Hours:9
Arrays
One dimensional and multidimensional arrays, Declaration, initialization, Reading values into an array, Displaying array contents and Array Manipulations. String-Basic Concepts, Library Functions
Unit-5
Teaching Hours:9
Pointers
Definition, notation, pointer and arrays, pointers and functions-call by value and call by reference.
Text Books And Reference Books:
[1] Balagurusamy, E. Programming in ANSI C 4th Edition. Tata McGraw-Hill, 2010.
Essential Reading / Recommended Reading
Kanetkar, Yashavant. Let Us C. 4th Edition. BPB Publications, 2012.
Evaluation Pattern
CIA - 1,2,3 - 100%
CSC146 - INTRODUCTION TO DATABASE MANAGEMENT SYSTEM (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:2
Course Objectives/Course Description
Understand the fundamental concepts of Database Management Systems (DBMS), including the role of administrators, designers, and end users in managing data effectively.
Gain proficiency in data modelling techniques and grasp the significance of data independence and the Three Schema Architecture in DBMS.
Develop the skills to design and normalize relational databases, perform basic relational algebra operations, and use queries, views, and subqueries for data retrieval and manipulation.
Course Outcome
CO1: Upon completing the course, students will be able to analyze and explain the fundamental concepts of Database Management Systems (DBMS), including data models, database architecture, and the roles of administrators, designers, and end users.
CO2: Students will acquire the ability to design and create databases using High-Level Conceptual Data Models and Entity-Relationship (E-R) diagrams, ensuring data integrity and efficiency through normalization techniques.
CO3: By the end of the course, students will demonstrate proficiency in using SQL queries, views, and basic relational algebra operations to retrieve and manipulate data, enabling them to interact effectively with databases and perform tasks such as data updation and deletion
Unit-1
Teaching Hours:9
uni1
Data, Database, Database management system(DBMS), Characteristics of the database approach, Role of Database administrators, Role of Database Designers, End Users, Types of DBMS, Applications of DBMS, Advantages of Using a DBMS and When not to use a DBMS
Unit-2
Teaching Hours:9
Unit 2
Data Models – Categories of data models, Schemas, Instances, and Database state. DBMS Architecture and Data Independence – The Three schema architecture, Data independence. DBMS Languages and Interfaces.
Unit-3
Teaching Hours:9
UNIT 3
Using High Level Conceptual Data Models for Database Design, Example Database applications. Entity types, Entity Sets, Attributes and Keys. Relationships, Relationship types, Weak Entity Types and Drawing E-R Diagrams.
Unit-4
Teaching Hours:9
UNIT 4
Relation, Integrity constraints - domain, entity and Referential integrity constraints, Basic Relational Algebra operations, select, project and join operations. Functional dependencies and Normalization for Relational Databases - Normalization concepts, first, second, third normal forms, Boyce-Codd normal form.
Unit-5
Teaching Hours:9
UNIT 5
Queries, sub queries, correlated sub query, views, updation of a database through views, Update, Delete. Hands on Experience.
Text Books And Reference Books:
•O`neil Patric & O`neil Elizabeth, Database Principles, Programming and Performance, 2nd Edition, Margon Kaufmann Publishers Inc.
•Silberschatz, Korth, Sudarshan, “Database System Concepts”, 4th Edition, Mc Graw Hill
ECO141 - INSTITUTIONS AND INFORMAL ECONOMY (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3
Course Objectives/Course Description
The primary aim of this course is to introduce students to the concept of institutions and the informal economy in a global context. The discourse examines the informal economy through the lens of institutional economics. The aim is to acquaint students with significant discourses and issues in policy design and intervention.
The objectives of the course are to make students:
·Become acquainted with the concepts of formal and informal institutions
·Develop an understanding of formal and informal sector
Develop and understanding of institutions shape informal sector
Course Outcome
CO1: illustrate the major concepts and explain some of the theoretical discourses in the study of institutional change and the informal economy.
CO2: examine how the formal and informal economies are no longer separate watertight compartments but function together as an interactive system.
CO3: apply these complex ideas of property rights and transaction costs to their own research.
CO4: demonstrate their research findings through written and oral presentation.
Unit-1
Teaching Hours:15
Institutions and why it matters
Concept of institutions, Formal and informal institutions, Coordination, cooperation and redistribution problem, The relations of Institutions, Politics and Culture.
Unit-2
Teaching Hours:15
Elements of Institutional Economics
Contracts and Property Rights: the concepts of exchange and property, a critique of the utilitarian calculus; Transaction Costs, Bargaining Power; Markets as Institutions; Firms and Markets.
Unit-3
Teaching Hours:10
Informality: Concepts, Theory and Measurement
Informal Economy: An introduction; The Relevance of the Concepts of Formality and Informality: A Theoretical Appraisal; Formal and Informal Enterprises: Concepts, Definition, and Measurement Issues in India; Informality and decent work conditions; How institutions shape the informal economy
Unit-4
Teaching Hours:5
Empirical Studies in Institutional Change and Informality
The Impact of Regulation on Growth and Informality: Cross-Country Evidence; Blocking Human Potential: How Formal Policies Block the Economy in the Maputo Corridor; Enforcement and Compliance in Lima’s Street Markets: The Origins and Consequences of Policy Incoherence towards Informal Traders, Social Institutions help the survival of informal sector: the case of small household enterprises in India
Text Books And Reference Books:
Smith, Adam, The Theory of the Moral Sentiments, Edinburgh (1759) Available at http://www.adamsmith.org/smith/tms-intro.htm
Commons, John R. (1931). 'Institutional Economics', American Economic Review, Vol. 21, pp. 648-657.
Williamson, Oliver, 2000, 'The New Institutional Economics: Taking Stock, Looking Ahead', Journal of Economic Literature, 38: 595-61 3.
Alston, L. J., Eggertsson, P., Eggertsson, T., & North, D. C. (Eds.). (1996). Empirical Studies in Institutional Change. Cambridge University Press.
Misztal, B. (2002). Informality: Social theory and Contemporary Practice. Routledge.
North, D. (1990). Institutions, Economic Theory and Economic Performance. Institutions, Institutional Change and Economic Performance. New York: Cambridge University Press.
Guiso, L., Sapienza, P., & Zingales, L. (2006). Does Culture Affect Economic Outcomes? Journal of Economic Perspectives, 20(2), 23–48. https://doi.org/10.1257/jep.20.2.23
Harriss-White, B. (2004). India’s socially regulated economy. Indian Journal of Labour Economics, 47(1).
Arias, O., Fajnzylber, P., Maloney, W., Mason, A., Perry, G., & Saavedra - Chanduvi, J. (2007). Informality: Exit and Exclusion. Washington: The World Bank.
Harriss, J. (2008). Explaining economic change: The relations of Institutions, Politics and Culture
Essential Reading / Recommended Reading
Arias, O., Fajnzylber, P., Maloney, W., Mason, A., Perry, G., & Saavedra - Chanduvi, J. (2007). Informality: Exit and Exclusion. Washington: The World Bank.
Harriss, J. (2008). Explaining economic change: The relations of Institutions, Politics and Culture. The Institutions of the Market: Organizations, Social Systems, and Governance, 309-327. New York: Oxford University Press
Mehta, P. B., & Kapur, D. (2005). Public Institutions in India: Performance and Design.
Nayyar, D. (Ed.). (2002). Governing Globalization: Issues and Institutions. Oxford University Press on Demand.
Evaluation Pattern
Assessment Details
CIA
20 Marks
MSE
50 Marks
CIAIII
20 Marks
ESE
50 Marks
Group
Assignment
Submission
(Assignment will be Research based)
Individual
Assignment
Submission
(Assignment will be Research based)
ECO142 - ECONOMICS OF CORRUPTION (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3
Course Objectives/Course Description
Course Description
This course is aimed at undergraduate students to introduce to them the prominent debates in the economics of corruption. The course discusses how corruption acts as a constraint on economic growth using the theoretical constructs in Political Economy. It allows students to delve into the causes and consequences of corruption. In particular, the course will examine how corruption affects the emerging economies. The course will consider some of the seminal papers on the economics of corruption.
Course Objectives
1. to create an understanding of the economic issues associated with corruption
2. to enhance the student's understanding of the effect of corruption on growth and development
3. to provide insights into the effect of corruption on emerging countries
Course Outcome
CO1: identify the nuances in the way corruption is defined and interpreted in different economies
CO2: investigate some impacts of corruption on emerging economies
CO3: analyse the cause and consequences of corruption and examine some of the policy reforms aimed at tackling corruption
CO4: present complex ideas through written and oral presentation
Unit-1
Teaching Hours:15
Unit I: Corruption, Poor Governance and Institutional Structure
Causes and Consequences of Corruption: What do we know from a cross-section of countries? Democratic Institutions and Corruption: Incentives and Constraints in Politics, Bargaining for Bribes: The Role of Institutions.
Unit-2
Teaching Hours:15
Unit II: Corruption and the Private Sector
The Privatization of Rent-Generating Industries and Corruption; Corruption in Private Sector, Why the private sector is likely to lead the next stage in the global fight against corruption.
Unit-3
Teaching Hours:15
Unit III: Tackling Corruption
Corruption and Policy Reform; Anti-Corruption Authorities: An Effective Tool to Curb Corruption? Corruption and Competition: Fair Markets as an Anti-Corruption Device.
Text Books And Reference Books:
Auriol, E., & Straub, S. (2011). Privatization of Rent-generating Industries and Corruption. In S. Rose-Ackerman & T. Søreide, (Eds.). International Handbook on the Economics of Corruption, (Vol. 2). Cheltenham: Edward Elgar Pub.
Burger, E. S., & Holland, M. S. (2006). Why the private sector is likely to lead the next stage in the global fight against corruption. Fordham International Law Journal, 30, 45.
Meschi, P. X. (2009). Government Corruption and Foreign Stakes in International Joint Ventures in Emerging Economies. Asia Pacific Journal of Management, 26(2), 241-261.
Meyer, K. E., Estrin, S., Bhaumik, S. K., & Peng, M. W. (2009). Institutions, Resources, and Entry Strategies in Emerging Economies. Strategic Management Journal, 30(1), 61-80.
Nowakowski, K. (2010). Corruption in the Private Sector. Economics and Law, 6(1), 345-360.
Uhlenbruck, K., Rodriguez, P., Doh, J., & Eden, L. (2006). The Impact of Corruption on Entry Strategy: Evidence from Telecommunication Projects in Emerging Economies. Organization Science, 17(3), 402-414.
Essential Reading / Recommended Reading
Cartier-Bresson, J. (2000). Economics of corruption. Organisation for Economic Cooperation and Development. The OECD Observer, (220), 25.
Jain, A. K. (2001). Corruption: A Review. Journal of Economic Surveys, 15(1), 71-121.
Jain, A. K. (Ed.). (2012). Economics of Corruption (Vol. 65). Springer Science & Business Media.
Rose-Ackerman, S. (1975). The Economics of Corruption. Journal of Public Economics, 4(2), 187-203.
Evaluation Pattern
MSE/ CIA2
ESE
Attendance
45 Marks
50 Marks
5 Marks
ECO144 - GLOBALISATION AND DEVELOPMENT (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3
Course Objectives/Course Description
Liberalisation policies being pursued by most national economies in the world today, including India creates the need to acquire knowledge and comprehension of Globalisation as ideology along with its practical dynamics. The course intends to provide a sound understanding about the various components, and issues of this ideology at an introductory level. The methodology will be learning centered and so will be one of intensive facilitation by faculty of the reading to be done by students.
Course Outcome
CO1: Describe the various facets of globalisation.
CO2: Explain the various challenges of globalisation.
Unit-1
Teaching Hours:15
Introduction
Globalisation: Brief History – The Marrakesh Meet – Globalisation as a contested concept – Debate of Globalisation as a new phenomenon
Unit-2
Teaching Hours:10
The Political Economy of Globalisation
Political Economy Debate of Comparative Advantage versus Imperialism – Introduction to Globalisation and the Political Economy of the External Sector.
Unit-3
Teaching Hours:10
Dimensions of Globalisation
The Economics Dimension – The Political Dimension – The Cultural Dimension
Unit-4
Teaching Hours:10
Ideology
The Ideological Dimension of Globalisation – Challenges to Globalism – Assessing the Future of Globalisation.
Text Books And Reference Books:
1. Manfred Steger ‘Globalisation the new Market Ideology’.
2. Joseph Stiglitz ‘Discontents of Gloablisaton’
Essential Reading / Recommended Reading
Justin Ervin, Zachary A Smith "Globalisation: A Reference Hand Book."
Evaluation Pattern
CIA I - 25 Marks
CIA II - 25 Marks
ESE - 50 Marks
ECO145 - ECOLOGY AND DEVELOPMENT (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3
Course Objectives/Course Description
This course aims to provide a holistic and a deeper understanding of the trade-off between ecology and development. Through an inter-disciplinary lens an organic approach is adopted to understand the trade-off. This course, therefore, seeks to cultivate not only the moral and ethical thinking of the ecology but also it tries to put forth an action plan from a policy front.
Course Outcome
CO1: To evoke a sense of deep ecology and social justice.
CO2: To familiarize the students with the development paradigms and how it affects the ecology.
CO3: To examine the problems behind value designations
Unit-1
Teaching Hours:12
Ecology and Value
The Value Problem in Ecological Economics- Values in Ecological Value Analysis: What Should We Be Learning from Contingent Valuation Studies? - Natural Capital in Ecological Economics-Entropy in Ecological Economics.
Unit-2
Teaching Hours:12
Ecology and Development
The environmental impact of land development-Development of water resources-Development and changing air quality- Urban development and environmental change-Environmental economics and ecological economics: Where they can converge?- Power Inequality and the Environment.
Unit-3
Teaching Hours:10
Ecofeminism and Ecocriticism
Gender and environment; Ecofeminism; androcentrism; Deep ecology – ecofeminism debate; Ecocriticism; Nature writings; Thinking like a mountain; The forgetting and remembering of the air - The Varna Trophic System An Ecological Theory of Caste Formation.
Unit-4
Teaching Hours:11
Action Plans
Reading Ecology, Reinventing Democracy-Scientists or Spies?- Revisiting the Debates on Man-Nature Relation- Lecture of Medha Patkar- Ecological Fiscal Transfers and State-level Budgetary Spending in India- -Bourgeois Environmentalism, the State, the Judiciary, Urban Poor, Significance of Silent Valley- Silent Valley: A controversy that focused global attention on a rainforest 40 years ago- Equity and Justice
Text Books And Reference Books:
1. 1.Burkett, Paul. (2006). Marxism and Ecological Economics. Brill
2.Daly & Farley. (2011). Ecological Economics (Principles and Applications). Island Press
3.Pepper, D. (2002). Eco-socialism: from deep ecology to social justice. Routledge
1. 4.Gupta, Avijit. (1998).Ecology and Development in Third World. Routledge
4. Patel, S. (1997). Ecology and Development. Economic and Political Weekly, 2388-2391.
5. Sankar, U. (ed.) (2000). Environmental Economics. Oxford University Press
6. Burkett, Paul. (2006). Marxism and Ecological Economics. Brill
7.Venkatachalam, L. (2007). Environmental economics and ecological economics: Where they can converge?. Ecological economics, 61(2-3), 550-558.
Essential Reading / Recommended Reading
1. 1. Plumwood, V. (1993). Feminism and the Mastery of Nature. London: Routledge
3.Shiva, V. (2016). Staying alive: Women, ecology, and development. North Atlantic Books.
4.Kavoori, P. S. (2002). The Varna Trophic system: an ecological theory of caste formation. Economic and Political Weekly, 1156-1164.
5.Gill, K. (2009). Bourgeois environmentalism’, the State, the Judiciary, and the ‘urban poor’: The political mobilization of a scheduled caste market. Of Poverty and Plastic (Oxford, UK: Oxford University Press, 2010), 209.
6. Kaur, A., Mohanty, R. K., Chakraborty, L., & Rangan, D. (2021). Ecological fiscal transfers and state-level budgetary spending in India: Analyzing the flypaper effects. Levy Economics Institute, Working Papers Series July.
7.Parameswaran, M. P. (1979). Significance of Silent Valley. Economic and Political Weekly, 1117-1119.
8. Lewis, M. (2002). Scientists or spies? Ecology in a climate of Cold War suspicion. Economic and Political Weekly, 2323-2332.
Evaluation Pattern
CIA 1 - 25 Marks
CIA 2- 25 Marks
CIA 3- 50 Marks
ENG181-1 - ENGLISH (2023 Batch)
Total Teaching Hours for Semester:30
No of Lecture Hours/Week:2
Max Marks:50
Credits:2
Course Objectives/Course Description
To expose learners to a variety of texts to interact with
To help learners classify ideologies and be able to express the same
To expose learners to visual texts and its reading formulas
To help learners develop a taste to appreciate works of literature through the organization of language
To help develop critical thinking
To help learners appreciate literature and the language nuances that enhances its literary values
To help learners understand the relationship between the world around them and the text/literature
To help learners negotiate with content and infer meaning contextually
To help learners understand logical sequencing of content and process information
·To help improve their communication skills for larger academic purposes and vocational purposes
·To enable learners to learn the contextual use of words and the generic meaning
·To enable learners to listen to audio content and infer contextual meaning
·To enable learners to be able to speak for various purposes and occasions using context specific language and expressions
·To enable learners to develop the ability to write for various purposes using suitable and precise language.
Course Outcome
CO1: Understand how to engage with texts from various countries, historical, cultural specificities, and politics and develop the ability to reflect upon and comment on texts with various themes
CO2: Develop an analytical and critical bent of mind to compare and analyze the various literature they read and discuss in class
CO3: Develop the ability to communicate both orally and in writing for various purposes
Unit-1
Teaching Hours:7
1. The Happy Prince- Oscar Wilde 2. Sonnet 18- William Shakespeare
1. The Happy Prince- Oscar Wilde
2. Sonnet 18- William Shakespeare
Unit-1
Teaching Hours:7
Language
Common errors- subject-verb agreement, punctuation, tense errors Just a minute talk, cubing
Additional material as per teacher manual will be provided by the teachers
Evaluation Pattern
CIA 1=20
CIA 2=50
CIA 3= 20
ESE= 50 marks
EST141 - POETRY AND PUBLIC DOMAIN (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3
Course Objectives/Course Description
Poetry has always been intimately connected with performance. In fact, this association was central to the very idea of poetry in most cultures for much of human history. Their performative basis meant that the bards, and in an extended sense the playwrights too, were judged almost spontaneously by their public. The criteria employed were rooted in the specific contexts of each performance. In other words, they were not universal. With the coming of modernity, and with it the means of mass production, the burden of judgement was assumed by a professional body called the critics, and the mode of their response was no longer spontaneous or instantaneous. It took the form of delayed and reasoned articulations based on analysis of the text in question. Now the public domain was no longer characterized by immediate appreciation or rejection of texts in performance but by a circulation of printed texts, which provided a novel context of poetic reception. This change in the context of reception inevitably led to a change in the way poetry itself was composed. It was no longer meant to be sung or recited in front of a live and perceptive audience but to be consumed in the solitude of individual readers. Spoken word had made way for the printed one; the voice and gesture of the bard had made way for mute signs on a page. With the arrival of social media and its opening up of new spaces of articulation, one could see a kind of return of the spontaneity and instantaneity of the pre-modern ways of appreciating poetic compositions, and this, once again, has led to novel ways of creating poetry. Not only that, given its multimedial nature, a variety of responses can be accommodated there, ranging from gestural approval or disapproval to well-articulated critical responses. It is this long history of the relationship between poetry and the public domain in different cultures that this course emphasises in order to understand the place of poetry in the contemporary, social media obsessed world. The course will involve reading, critiquing, appreciating and writing of poetry. Please note that this is going to be a reading intensive course, and that only those who are serious and interested in such matters, preferably with an aptitude for research, must apply.
Course Objectives
1.Inform students of the historically performative nature of poetry within public domains
2.Understand the changes made to poetry writing following the changes made to poetry reception among readers.
3. Appreciate poetry and its performative nature by attempting to discursively engaging with the same.
Course Outcome
CO1: 1. Students will be able to read and understand the nuances of various types of poetry and their heterogeneous contexts
CO2: 2. Students will have opportunities to articulate and perform poetry of their own.
CO3: 3. Students will be able to recognise and appreciate the presence and function of poetry in a variety of public spaces.
Unit-1
Teaching Hours:11
Poetry in the ancient world
“Homeric Contest” by Nietzsche
‘The Origins of Criticism’ by Andrew Ford “Introduction”
Excerpts from Homer
Excerpts from Pindar
Appreciation of select Folk Poetry (rhymes)
Unit-2
Teaching Hours:11
Poetry in the age of mechanical reproduction
“Defence of Poetry” by P.B. Shelley
A discussion on the phenomenon of the Poet Laureate
Select Sonnets by William Shakespeare
Select Poems of E. E. Cummings
Select Poems of Apollinaire
Select Poems of Wordsworth (solitude/ individual/ reading)
“Stopping by the Woods on a Snowy Evening” by Robert Frost
Unit-3
Teaching Hours:11
The Return of the Performative
“Medium as Metaphor” by Neil Postman
Bob Dylan’s Nobel Speech
‘It’s alright, Ma’ by Bob Dylan
Select essays of Jerome Rothenberg
Excerpts from ‘Howl’ (involve a screening of its reading)
“Dis Poetry” by Benjamin Zephaniah
Select Button Poetry
Unit-4
Teaching Hours:12
Poetry in the Age of Instagram
Select Haikus as the model for modern short poetry
Select Instagram posts
Select poems of Rupi Kaur
Text Books And Reference Books:
Abrams, M.H. A Glossary of Literary Terms. 8th Ed. New York: Wardworth, 2005. Print.
Ferguson, Margaret, Mary Jo Salter and Jon Stallworthy. Eds. The Norton Anthology of Poetry. 4th Ed. New York: WW Norton, 1996. Print
Essential Reading / Recommended Reading
Gordden, Malcom, and Michael Lapidge. The Cambridge Companion to Old English Literature. Rpt Cambridge: CUP, 2006. Print.
Gupta, Ambika Sen. Selected College Poems. Rpt. Hyderabad: Orient Longman, 1999.
Herman, Daniel. The Cambridge Companion to Narrative. Cambridge: CUP, 2007. Print.
Evaluation Pattern
CIA I
Individual, written assignemnet demonstrating understanding of literary and non-literary genres.
The course aims to provide a basic introduction to understanding discourses of science and technology as represented in select science fiction narratives. The course will help students understand some of the basic questions about the human condition that are raised, debated, and negotiated in and through representative fiction that addresses global and national concerns. Keeping the contemporaneity of issues today, the course will also emphasize how there is a crucial intersection of various ideas that cut across several disciplines with regard to technology and life, thereby making it crucially relevant to engage with it in the contemporary context. Anyone interested in questions of science, fiction, and the human condition and the cross-cutting issues of gender, environment, technology, ethics, sustainability, etc may choose this course. The course will help develop theoretical knowledge about the genre, critical reading skills, and creative writing skills through class engagements and assignments.
Objectives:
• To introduce students to the field of science fiction
• Help students identify and raise questions through these works of fiction some relevant questions in the contemporary context
• To direct students towards realising the intersection of various issues raised across different disciplines.
Course Outcome
CO1: Recognize the concepts and debates raised in the genre and engage with
the form critically.
CO2: Reflect on the implications of science fiction in contemporary times and
illustrate it in their writings. CO3. Appraise the many representations of the
human and nonhuman in science fiction and the concerns it makes evident.
CO3: Develop an interdisciplinary perspective towards analyzing science fiction.
Unit-1
Teaching Hours:15
Introduction to Science Fiction Narratives
This unit will provide students with a basic overview of science fiction through some critical and conceptual lenses that are commonly identified across SF narratives globally. The New Critical Idiom Series: Science Fiction, would be used here to introduce aspects of SF that touch upon human values and concerns such as gender, environment, ethics, technology, etc. Locating the interdisciplinarity of the domain would be central to this module and will build theoretical knowledge and critical reading skills.
1. History of Science Fiction
2. Common Terminologies
3. Critical Concerns about Technology for Humanity
2. Mendlesohn, Farah, and Edward James. The Cambridge companion to science fiction. Cambridge University Press, 2003.
3. Nicholls, Peter, and John Clute. "New Encyclopaedia of Science Fiction." (1999).
Unit-2
Teaching Hours:15
SF and technology
This unit will engage with how technology becomes a crucial part of negotiating contemporary existence as represented through SF. What are the fundamental concerns that Sf raises regarding technology and the human condition? How does technology come to be framed within SF? How are gender and sexuality framed within the discourses of SF? How SF addresses the anxieties of technology and the future would be some of the questions engaged with here. Critical reading skills and creative writing exercises will enable students to develop creative and critical skills.
1. The Matrix
2. Select Episodes of the series Stranger Things
3. Margaret Atwood, The Handmaid’s Tale
4. Any episode of Black Mirror
Essential readings:
● Ryder, W., Harbour, D. and Modine, M., 2016. Stranger Things | Netflix. [online] Netflix.com. Available at: <https://www.netflix.com/watch/80077368?trackId=200257859> [Accessed 8 November 2016].
● Wachowski, Andy, et al. Matrix. Burbank, CA: Warner Home Video, 1999.
● Atwood, Margaret. The Handmaid's Tale. New York: Everyday Library, 2006.
● “Hated in the Nation.” Black Mirror, season 3, episode 6, 21 Oct. 2016. Netflix.
Unit-3
Teaching Hours:15
Indian Science Fiction
This unit will engage with science fiction in the Indian context. One of the main points of
discussion would be to understand how SF writers from India have engaged with tropes of SF that we are
familiar with and what kind of an ‘India’ is imagined thereof which has implications socially, politically,
21
and culturally. The unit enables critical insights into the concerns around human and non-human and the intersectionalities of it in the Indian context.
2. Mendlesohn, Farah, and Edward James. The Cambridge companion to science fiction. Cambridge University Press, 2003.
3. Nicholls, Peter, and John Clute. "New Encyclopaedia of Science Fiction." (1999).
4. Ryder, W., Harbour, D. and Modine, M., 2016. Stranger Things | Netflix. [online] Netflix.com. Available at: <https://www.netflix.com/watch/80077368?trackId=200257859> [Accessed 8 November 2016].
5 Wachowski, Andy, et al. Matrix. Burbank, CA: Warner Home Video, 1999.
6 Atwood, Margaret. The Handmaid's Tale. New York: Everyday Library, 2006.
7 “Hated in the Nation.” Black Mirror, season 3, episode 6, 21 Oct. 2016. Netflix.
Essential Reading / Recommended Reading
Malak, Amin. "Margaret Atwood’s “The Handmaid Tale” and the Dystopian Tradition." Canadian Literature 112 (1987): 9-16.
Howell, Amanda. "Breaking silence, bearing witness, and voicing defiance: the resistant female voice in the transmedia storyworld of The Handmaid’s Tale." Continuum 33.2 (2019): 216-229.
Barnett, P. Chad. "Reviving cyberpunk:(Re) constructing the subject and mapping cyberspace in the Wachowski Brother's film The Matrix." Extrapolation (pre-2012) 41.4 (2000): 359.
Wetmore Jr, Kevin J., ed. Uncovering Stranger Things: Essays on eighties nostalgia, cynicism and innocence in the series. McFarland, 2018.
Evaluation Pattern
CIA 1 30 marks
MSE 30 MARKS
ESE 35 MARKS
ATTENDANCE 5 MARKS
EST142 - INTRODUCTION TO LINGUISTICS (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3
Course Objectives/Course Description
This course is designed to create a foundational knowledge in language and linguistics. It
introduces the students to the theories of the origin, features and development of language,
including the sound patterns of language. This course delves further into the historical and sociological aspects of language.
Course Outcome
CO1: To introduce the core concepts of Language and Linguistics
CO2: To develop intellectual skills that are essential for advanced courses in the discipline.
CO3: To understand the fundamental theories of language, its origin, phonetics,
historical linguistics and sociolinguistics.
Unit-1
Teaching Hours:5
Language and Linguistics
This unit will introduce the students to language as a discipline in terms of its evolution and
features.
1. Introduction
2. Origin of language
3. Design Features of language
4. Animal Communication
5. Competence and Performance
Unit-2
Teaching Hours:5
The origin
This unit will introduce the students to the various theories and debates on the origin of
language.
1. Divine source
2. Onomatopoeia
3. Social interaction
4. Physical adaptations
5. Lowering of larynx
6. Language gene
Unit-3
Teaching Hours:15
Sound systems of language
This unit introduces students to Phonetics and the speech sounds of world languages.
1. The study of speech sounds
2. Speech organs
3. Glottis and voicing
4. Consonants and vowels of languages
5. Place of articulation
6. Manner of articulation
7. IPA chart
8. Vowel chart
9. Suprasegmentals
10. Cardinal vowels
Unit-4
Teaching Hours:10
Language history
This unit will introduce students to historical linguistics. Theories of language change will be
discussed.
1.Family tree
2. Major language families of the world
3. Major language families in India
4. Language change
5. Comparative reconstruction
6. Cognates
7. Endangered languages
8. Language documentation
9. Language death
Unit-5
Teaching Hours:10
Language and Society
This unit will introduce students to sociolinguistics. Theories on the social, cultural and
regional aspects of language will be discussed.
1. Standard language
2. Dialects and accent
3. Diglossia
4. Social class and speech style
5. Pidgins and creoles
6. Speech accommodation
7. Registers, jargon, slang
8. Prestige and power
9. Kinship terms
10. Language and gender
Text Books And Reference Books:
Akmajian, A., R.A. Demers, A.K. Farmer, & R.M. Harnish. (2001). Linguistics: An
Introduction to Language and Communication. Cambridge, Massachusetts: The MIT Press.
Balasubramanian, T. (1981). A Textbook of English Phonetics to Indian Students. Macmillan
Balasubramanian, T. (1981). A Textbook of English Phonetics to Indian Students. Macmillan
Brown, G., Brown, G. D., Yule, G., Brown, G. R., & Gillian, B. (1983). Discourse analysis.
Cambridge university press.
Chomsky, N. (1959). "A Review of B. F. Skinner's Verbal Behavior". Language. 35 (1):
26–58.
Chomsky, N. (1975). Reflections on Language. New York: Pantheon Books.
Crystal, D. (1998). Language Play.London: Penguin.
Crystal, D. (2000). Language Death. Cambridge University Press.
Crystal, D. (2001). Language and the Internet. Cambridge University Press.
Crystal, D. (2004). The Language Revolution. Cambridge: Polity Press
Crystal, D. (2006). The Fight for English. Oxford: Oxford University Press.
Crystal, D. (2006). How Language Works: How Babies Babble, Words Change Meaning, and
Languages Live or Die. London: Penguin.
Crystal, D. (2008). Txtng: The Gr8 Db8. Oxford: Oxford University Press.
Eckert, P. (1983). The paradox of national language movements. Journal of Multilingual & Multicultural
Development, 4(4), 289-300.
Fairclough, N. (2013). Critical discourse analysis. In The Routledge handbook of discourse
analysis (pp. 9-20). Routledge.
Fromkin, V et al.(2013). An Introduction to Language. Melbourne: Cengage Learning.
Hockett, C.F. (1958). A Course in Modern Linguistics. The Macmillan Company: New York.
Essential Reading / Recommended Reading
Abercrombie, D. (1967). Elements of General Phonetics. Edinburgh: Chicago, Aldine Pub.
Co.
Akmajian, A., R.A. Demers, A.K. Farmer, & R.M. Harnish. (2001). Linguistics: An
Introduction to Language and Communication. Cambridge, Massachusetts: The MIT Press.
Balasubramanian, T. (1981). A Textbook of English Phonetics to Indian Students. Macmillan
Brown, G., Brown, G. D., Yule, G., Brown, G. R., & Gillian, B. (1983). Discourse analysis.
Cambridge university press.
Chomsky, N. (1959). "A Review of B. F. Skinner's Verbal Behavior". Language. 35 (1):
26–58.
Chomsky, N. (1975). Reflections on Language. New York: Pantheon Books.
Crystal, D. (1998). Language Play.London: Penguin.
Crystal, D. (2000). Language Death. Cambridge University Press.
Crystal, D. (2001). Language and the Internet. Cambridge University Press.
Crystal, D. (2004). The Language Revolution. Cambridge: Polity Press
Crystal, D. (2006). The Fight for English. Oxford: Oxford University Press.
Crystal, D. (2006). How Language Works: How Babies Babble, Words Change Meaning, and
Languages Live or Die. London: Penguin.
Crystal, D. (2008). Txtng: The Gr8 Db8. Oxford: Oxford University Press.
Eckert, P. (1983). The paradox of national language movements. Journal of Multilingual & Multicultural
Development, 4(4), 289-300.
Fairclough, N. (2013). Critical discourse analysis. In The Routledge handbook of discourse
analysis (pp. 9-20). Routledge.
Fromkin, V et al.(2013). An Introduction to Language. Melbourne: Cengage Learning.
Harris, M. (1992). Language Experience and Early Language Development: From Input To
Uptake. UK: Psychology Press.
Hockett, C.F. (1958). A Course in Modern Linguistics. The Macmillan Company: New York.
Lenneberg, E. (1967). Biological Foundations of Language. New York: Wiley.
Pinker, S. (2007). The Language Instinct: How the Mind Creates Language (P.S.). Harper
Perennial Modern Classics.
Evaluation Pattern
CIA 1 - 25 marks - In-class test based on Units 1 and 2.
CIA 2 - 25 marks - In-class test based on Unit 3.
CIA 3 - 25 marks - Presentation based on Units 4-5.
CIA 4 - 25 marks - Written submission based on Units 4-5.
EST143 - LITERATURE AND TECHNOLOGY (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3
Course Objectives/Course Description
This course explores the intersection between literature and technology and evaluates the impact of technology on the creation, consumption and critical analysis of literary texts in the contemporary context, where the dominance of listening and watching challenges the very act of reading; it is pertinent to analyse how technology has shaped literary production and reception throughout various historical periods. For this reason, any discourse on reading in the age of watching is complete, including the technological dimensions of literary studies.
Course Outcome
CO1: Perceive the impact of technology on the development of literature
CO2: Discuss the ethical and cultural implications of technology in literary contexts.
CO3: Analyse the relationship between literature and technology.
CO4: Demonstrate a conceptual understanding of fundamental theories and concepts related to literature and technology.
CO5: Apply critical thinking skills to explore the future technological influence on literary studies.
Unit-1
Teaching Hours:15
Unit-1 Historical Perspectives on Literature and Technology
Technological determinism - Print culture - Oral and written traditions - Mechanization of writing - Media ecology - Digital Archives and Literary Preservation
Prescribed Texts
1.“Print Culture: From Steam Press to Ebook” by Frances Robertson
2.“Track Changes: A Literary History of Word Processing” by Matthew G. Kirschenbaum
Unit-2
Teaching Hours:15
Digital Literature and New Forms of Expression
Hypertext and interactivity - Transmedia storytelling - Electronic poetry - Augmented and virtual reality literature- Gaming and narrative - AI and Machine Learning in Literature
Prescribed Texts
1.“The New Digital Storytelling: Creating Narratives with New Media” by Bryan Alexander
2.“Digital Poetics: The Making of E-Poetries” by Loss Pequeño Glazier
Unit-3
Teaching Hours:15
Ethical and Social Implications of Technology in Literature
Surveillance and privacy - Social media and identity -Posthumanism and cyborg literature-Algorithmic bias and representation- Ecological sustainability, and technology influenced eco-literary practices
Prescribed Texts
“Cyborgs, Cyberspace, and Science Fiction: Consciousness and the Posthuman” by William S. Haney II
“Hamlet's BlackBerry: Building a Good Life in the Digital Age” by William Powers
Text Books And Reference Books:
Unit 1
1.“Print Culture: From Steam Press to Ebook” by Frances Robertson
2.“Track Changes: A Literary History of Word Processing” by Matthew G. Kirschenbaum
Unit 2
1.“The New Digital Storytelling: Creating Narratives with New Media” by Bryan Alexander
2.“Digital Poetics: The Making of E-Poetries” by Loss Pequeño Glazier
Unit 3
1. “Cyborgs, Cyberspace, and Science Fiction: Consciousness and the Posthuman” by William S. Haney II
2. “Hamlet's BlackBerry: Building a Good Life in the Digital Age” by William Powers
Essential Reading / Recommended Reading
1.“The Gutenberg Galaxy” by Marshall McLuhan
2.“Electronic Literature: New Horizons for the Literary” edited by N. KatherineHayles and Jessica Pressman
3.“The Cambridge Companion to Electronic Literature” edited by Scott Rettberg
4.“Frankenstein” by Mary Shelley
5.“Brave New World” by Aldous Huxley
6.“The Circle” by Dave Eggers
7.“Neuromancer” by William Gibson
8.“The Shallows: What the Internet Is Doing to Our Brains” by Nicholas Carr
Evaluation Pattern
Assignments: 95 marks
Attendance: 5 marks
CIA I - 20 Marks
CIA II - 50 Marks
CIA III - 25 Marks
EST144 - LITERATURE, AESTHETICS, AND SOCIETY (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3
Course Objectives/Course Description
This Course aims at exploring the phenomenon of aesthetics and society from a multi-disciplinary perspective. Further, it helps the students to be exposed to multi-disciplinary appraoch of understanding realities of life through the appreciation of literature and aesthetics.
Course Outcome
CO1: Understand how literature appeals to society through appreciating aesthetics
CO2: analyze multiple perspectives through literary devices
CO3: appreciate literature in relation to society through aesthetics
Unit-1
Teaching Hours:10
Aesthetics and Literature
Philosophy and Aesthetics
Unit-2
Teaching Hours:10
Mind, Art, and Aesthetics
The Yellow Wallpaper
Migrant Mother
Bhima Jewllers
Kodaikanal Wont
Yolocaust
Unit-3
Teaching Hours:15
Appreciating Aesthetics
Memoirs of a Geisha
Charlie Chaplin
Mistress of Spices
Coco
Ratatouille
Text Books And Reference Books:
Philosophy of Aesthetics: Video
Migrant Mother - Picture
Rap Song - Video
Bhima Jewllers Ad - Video
Yolocaust = Video
The Yellow Wall Paper - Animation
Memoirs of a Geisha - Text and Movie
Essential Reading / Recommended Reading
Mistress of Spices - Text and Movie
Charlie Chaplin - Movie
Ratatouille - Movie
Coco - Movie
Evaluation Pattern
CIA I : 20 Marks
CIA II : 50 Marks
CIA III: 25 Marks
Attendance: 5 Marks
Total: 100 Marks
EST148 - THE OCEANS IN CINEMA: A BLUE HUMANITIES READING (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3
Course Objectives/Course Description
Moving from land to ocean marks a shift in our understanding with fluidity as the focal point. ‘Blue Humanities’ or ‘Blue Cultural Studies’ uses the ocean as the lens to foreground diverse historical, social, cultural, economic and political aspects. The expansive field of Blue Humanities adopts a multidisciplinary approach, weaving together insights from environmental studies, oceanography, marine studies, cultural studies, film studies, history, etc. The course specifically focuses on revisiting the cliched conceptualization of the ocean as vast, alien, terra nullis and ahistorical. The ‘Oceanic Turn’ transitions from the surface to the depths below to explore the three-dimensional ocean through socio-cultural representations. Reading the ocean and the sea through cinema from across the world will help understand how the ocean is portrayed in myriad ways ‘foregrounding and problematizing issues connected to gender, race, pollution, social justice, maritime activities, privatization, globalization, capitalism ontologies’ to revisit our established thought regimes.
Course Outcome
CO1: ? Appreciate and interpret the ocean in the light of Blue Humanities
CO2: ? Analyze and understand the changing relationships between societies and the ocean through the cinematic representations
CO3: ? Rethink and initiate action towards oceanic thinking and sustainability
Unit-1
Teaching Hours:12
Knowing the Ocean: Re-visiting History and Origins
The unit will provide an alternative reading of our established understanding of ‘Origins’ with reference to the ocean – formation of the earth, the oceans, plants and animals and human beings. Destabilizing the pre-set reading of the formation of the world and prioritizing the land over the sea, the unit will help refocus the establishment of life in the Universe.
·Excerpts from Rachel Carson, The Sea Around Us
·Steve Mentz, “Two Origins: Alien or Core?”
·Philip E. Steinberg and Kimberley Peters, “Wet Ontologies, Fluid Spaces: Giving Depth to Volume Through Oceanic Thinking”
Unit-2
Teaching Hours:13
Mapping the Ocean: Reading through Blue Humanities
The unit will throw light on the field of Ecocriticism with specific focus on Blue Humanities and its emerging engagement with the oceans around the world. The unit will help position the study of the oceans in the field of Humanities with specific reference to Cultural studies to frame the Blue Cultural Studies.
·Excerpts from Sidney I. Dobrin, “Unearthing Ecocriticism”
·John R. Gillis – “The Blue Humanities”https://www.neh.gov/humanities/2013/mayjune/feature/the-blue-humanities
·Helen M Rozwadowski, Oceans in three Paradoxes: Knowing the Blue through Humanities – Virtual Exhibition https://www.environmentandsociety.org/exhibitions/oceans-three-paradoxes
Unit-3
Teaching Hours:20
Seeing the Ocean: Re-viewing the ocean through cinema
The unit will probe into pivotal aspects surrounding the construction of the ocean space through filmic representations of the ocean. The intent is to analyze through a range of issues informing the oceanic representations in films to unearth the pluri-focussed politics, both explicit and otherwise, manoeuvring through them - Maritime histories and activities, Aquatic world, Disasters, Conquests, Wars, Exploration, Adventure, Folk Tales and Myths, Colonialism and Postcolonialism, Gender, Race, Capitalism, International Relations, Globalization, Ecology and Medical Humanities.
·James L. Smith and Steve Mentz - Learning an Inclusive Blue Humanities: Oceania and Academia through the Lens of Cinema
·Stefan Helmreich, “Massive movie waves and the Anthropic Ocean”
·Dilip M Menon, “Sea-Ing Malayalam Cinema”
·Rie Karatsu,“The Representation of the Sea and the Feminine in Takeshi Kitano's A Scene at the Sea (1991) and Sonatine (1993)” (SLA)
Text Books And Reference Books:
Carson, Rachel. The Sea Around Us. Canongate, 2021
Dobrin, Sidney I. Blue Ecocriticism and the Oceanic Imperative. Routledge, 2021.
Mentz, Steve. An Introduction to Blue Humanities. Routledge, 2023.
Essential Reading / Recommended Reading
·Blum, Hester. “Introduction: Oceanic Studies.” Atlantic Studies, vol. 10, no. 2, June 2013, pp. 151–55.
·Chen, Cecilia, Janine MacLeod, and Astrida Neimanis, editors. Thinking with Water. McGill-Queens Univ. Press, 2013.
·DeLoughrey, Elizabeth. “Toward a Critical Ocean Studies for the Anthropocene.” English Language Notes, vol. 57, no. 1, Apr. 2019, pp. 21–36.
·Di Leo, Jeffrey R., editor. “Blue Humanities,” Symploke, vol. 27 no. 1, 2019, pp. 7-10. ·
·Gillis, John R. “The Blue Humanities.” HUMANITIES, vol. 34, no. 3, May/June 2013.
·Jue, Melody. Wild Blue Media: Thinking through Seawater. Duke Univ. Press, 2020.
·Mentz, Steve. “Toward a Blue Cultural Studies: The Sea, Maritime Culture, and Early Modern English Literature.” Literature Compass, vol. 6, no. 5, Sept. 2009, pp. 997–1013.
·Mentz, Steve. Ocean. Bloomsbury Academic, 2020.
·Mentz, Steve. Shipwreck Modernity: Ecologies of Globalization, 1550-1719. Univ. of Minnesota Press, 2016.
·Raban, Jonathan, editor. The Oxford Book of the Sea. Oxford Univ. Press, 1993.
·Roorda, Eric. The Ocean Reader: History, Culture, Politics. Duke Univ. Press, 2020.
·Steinberg, Philip E. The Social Construction of the Ocean. Cambridge Univ. Press, 2001.
Evaluation Pattern
As the course is multidisciplinary, the assessments will be done periodically to gauge the student’s level of understanding and learning. Review writing, weaving together a scrapbook, review tests and photo essays will form part of the assessment.
End semester evaluation will be based on students setting up an online archive. They shall create an online archive selecting topics and presenting them by blending texts, theory and research. The submission will also have a viva component.
FRE141 - FRENCH MDC (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3
Course Objectives/Course Description
Course Description:Latitudes 2 A2 is a communicative course that is closely linked to the CEFR, and combines language teaching with socio-cultural aspects of life in France and the Francophone countries. The course has a fluid structure with the 'learning contract' clearly outlined at the start of each unit. This makes the student aware of their learning objectives and responsible for their own development.
Course Objectives:Latitudes 2 A2 comprises 4 modules of 3 units each. This emphasis on independent learning is further honed by the end of unit projects which are divided into stages, testing different skills, and allow the students to interact with each other and put into practice all that they have learnt through the course of the unit.
Course Outcome
CO1: At the end of level 1 /A1.1 (first semester), the student would be able to -
- listen, understand and respond to short recordings about everyday life.
CO2: e familiar with the sociocultural aspects of the language.
CO3: remember and apply basic rules of grammar.
CO4: write simple phrases/ messages/ dialogues/ small paragraphs on everyday topics.
CO5: speak about oneself/ others / the immediate environment / engage in simple conversation.
speak about oneself/ others / the immediate environment / engage in simple conversation.
speak about oneself/ others / the immediate environment / engage in simple conversation.
Unit-1
Teaching Hours:45
Echanger des opinions
oExpressing approval and indifference
oGrammar ( Passe Recent, Pronom possessif, passe compose,
Imparfait)
oTo narrate a personal story
oReplying an invitation
Unit-1
Teaching Hours:45
Terre unconnue
oExpressing one’s concern, fear
oExpressing one’s surprise
oImagine a dialogue from a given situation
oGrammar (plus que parfait, depuis, pendant, il y a)
Unit-1
Teaching Hours:45
Voila l?ete
oExpressing the emotions of joy and sadness
oTo compare
oLetter writing
oGrammar (comparative, superlative,)
Unit-1
Teaching Hours:45
Vivement Dimanche!
oExpressing one’s angry, unhappy, disappointment and regrets
oWrite a letter on one’s disappointment and frustration
Latitudes 2 Méthode de Français A2, Régine Mérieux, Yves Loiseau
Essential Reading / Recommended Reading
1.French websites like Duo lingo, Bonjour de France, Fluent U French, Learn French Lab, Point du FLE etc.
Evaluation Pattern
Assessment Pattern
CIA (Weight)
ESE (Weight)
CIA 1 – Quiz/ self-introduction/introducing someone
10
CIA 2 – Mid Sem Exam
25%
CIA 3 – Poster making / Role play
10%
Attendance
05%
End Sem Exam
50%
Evaluation Pattern:
(CIA1:20 marks + CIA2:50 marks + CIA3:20 marks) /2 + Attendance: 5 marks + End Sem: 50 marks
Examination & Assessments – Through written assignments and different tests of linguistic skills
Question Paper Pattern
·Section A --–10 marks
·Section B - - 20 marks
·Section C - – 20 marks
GER141 - GERMAN MDC (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3
Course Objectives/Course Description
Course Description: This course mainly deals with the listening, speaking, writing, reading modules of basic German by using different pedagogies and effective strategies in order to meet the requirements of various situations. This course also enables the students to have cross-cultural competencies and cognitive skills.
Course Objectives:
●To achieve language proficiency skills on the basic level
●To develop the skills demonstrated in the ability to interpret simple texts
●To attain some transcultural competency: an awareness of cross-cultural differences between societies.
●To develop the ability to formulate basic questions
Course Outcome
CO1: At the end of level 1 /A1.1 (first semester) the student would be able to
● - Listen, understand and respond to short recordings about everyday life
CO2: Be familiar with the socio-cultural aspects of the language.
CO3: Remember and apply basic rules of grammar.
CO4: Write simple phrases/ messages/ dialogues/ small paragraphs on every day topics.
CO5: Speak about oneself/ others / the immediate environment / engage in simple conversation.
Unit-1
Teaching Hours:8
Guten Tag!
grüßen und verabschieden, sich und andere vorstellen, über sich und andere sprechen, Zahlen bis 20, Telefonnummer und E-mail-Adresse nennen, buchstabieren, über Länder und Sprachen sprechen
Unit-1
Teaching Hours:8
Freunde, Kollegen und ich:
über Hobbys, sich verabreden, Berufe und Arbeitszeiten sprechen, Wochentage benennen, über Arbeit, Zahlen ab 20 nennnen, über Jahreszeiten sprechen, ein Profil im Internet erstellen. Artikel der, die, das, verben und Personalpronomen II, Ja-/Nein- Frage, Plural der Substantive, die verben haben und sein.
Unit-2
Teaching Hours:8
Freunde, Kollegen und ich:
über Hobbys, sich verabreden, Berufe und Arbeitszeiten sprechen, Wochentage benennen, über Arbeit, Zahlen ab 20 nennnen, über Jahreszeiten sprechen, ein Profil im Internet erstellen. Artikel der, die, das, verben und Personalpronomen II, Ja-/Nein- Frage, Plural der Substantive, die verben haben und sein.
Unit-3
Teaching Hours:8
In Hamburg:
Plätze und Gebäude benennen, fragen zu Orten stellen, Texte einer Bildergeschichte zuordnen, Dinge erfragen, Verkehrsmittel benennen, nach dem Weg fragen und einen Weg beschreiben, Jahreszeiten und Monate benennen, über Hobbys sprechen, Texte mit internationalen Wörtern verstehen, Artikel lernen. Bestimmter Artikel: der, die, das, unbestimmter Artikel: ein, eine, ein, Negationsartikel: kein, keine, kein, Imperativ mit Sie.
Unit-4
Teaching Hours:7
Guten Appetit:
über Freizeit sprechen, das Datum verstehen und nennen, etwas gemeinsam planen, über Geburtstage sprechen, eine Einladung verstehen und schreiben, im Restaurant bestellen und bezahlen, über ein Ereignis sprechen, bestimmte Informationen in Texten finden, Veranstaltungstipps im Radio verstehen. Datumsangaben: am ...., trennbare Verben, Präposition für + Akkusativ mich, dich ..., Präteritum von haben und sein.
Unit-5
Teaching Hours:7
Alltag und Familie:
die Uhrzeit verstehen und nennen, Zeitangaben machen, über Familie sprechen, sich verabreden, einen Termin telefonisch vereinbaren, sich für eine Verspätung entschuldigen und darauf reagieren, Zeitangaben mit am, um, von.... bis, possessiveartikel: mein, dein..., Modalverben im Satz: Satzklammer, Modalverben müssen, können und wollen.
Unit-6
Teaching Hours:7
Zeit mit Freunden:
über Freizeit sprechen, das Datum verstehen und nennen, etwas gemeinsam planen, über Geburtstage sprechen, eine Einladung verstehen und schreiben, im Restaurant bestellen und bezahlen, über ein Ereignis sprechen, bestimmte Informationen in Texten finden, Veranstaltungstipps im Radio verstehen. Datumsangaben: am ...., trennbare Verben, Präposition für + Akkusativ mich, dich ..., Präteritum von haben und sein.
Text Books And Reference Books:
Netzwerk neu Deutsch als Fremdsprache A1 Textbook, workbook, glossar and 2cd ‘s by Stefanie dengler, Paul rusch, Helenschmitz, Tanja sieber, klett -Langenscheidt publishers
Essential Reading / Recommended Reading
1.Studio d A1 set of three books and CD by Herr Mann Funk, Cornelsen publishers
2.Deutsch Sprachlehre für Ausländer and Glossar Deutsch-English by Heinz Griesbach-Dora Schulz, Max Hueber publishers
3.Deutsch für den Beruf text book by adelheid h, Max Hueber publishers
4.Deutsch für den Beruf work book by adelheid h, Max Hueber publishers
5.Grammatik intensiv trainer A1 Deutsch – Langenscheidt by Mark lester, larry beason, langenscheid publishers
6.Fit für Goethe Zetifikat A1 start Deutsch 1 by Johaness Gerbes, Frau ke van der Werff, Hueber publishers
7.Learn german through games and activities level1 Deutsch als Fremdsprache/Kursbuch und Arbeitsbuch and CD by Sabine Emmerich & Federica Colombo, eli publishers
Evaluation Pattern
Evaluation Pattern
Assessment Pattern
CIA (Weight)
ESE (Weight)
CIA 1 – Quiz / Introduction
10%
CIA 2 –Mid Sem Exam
25%
CIA 3 – Role Play /Assignment Ex: Describe the house / Creative projects
10%
Attendance
05%
End Sem Exam
50%
Total
50%
50%
Examination &Assessments – Through written assignments and different tests of linguistic skills.
Question paper pattern:
Section A – 10 Marks
Section B – 20 Marks
Section C – 20 Marks
KAN081-1Y - FOUNDATIONAL KANNADA (2023 Batch)
Total Teaching Hours for Semester:30
No of Lecture Hours/Week:2
Max Marks:50
Credits:2
Course Objectives/Course Description
Course Description: It is a thirty hours course. Students will be exposed to the use of Kannada Language both in oral and written forms. In the introductory sessions Kannada alphabets, words, simple sentence writing and basic grammar will be taught. At the end of the course students will be able to Read, Write and Speak in Kannada Language
Course Objective: • To enable students to communicate in the State Language Kannada. • Helps the students, particularly coming from other states in their day to day conversations. • The course mainly focusses on Conversational Kannada and writing Kannada.
Course Outcome
CO1: On completion of the course, students will be able to read and write in Kannada.
CO2: Students will be exposed to Kannada Reading, Writing, and speaking language skills.
CO3: Students will be aware of the culture and heritage of Karnataka.
1. Parts of Speech: Noun, Pronoun, Verb, Conjunction, Interjection,
Exclamatory.
Unit-4
Teaching Hours:4
Lesson-1
Linga, Vachana, Vibhakti Pratyagalu
Unit-5
Teaching Hours:3
Lesson-1
Verb Root, Verb- Past and Non Past
Unit-6
Teaching Hours:9
Lesson-2
Comprehension, Letter Writing
Unit-6
Teaching Hours:9
Lesson-1
Sentence making, Translation & Question form, Negation, Opposite words
Text Books And Reference Books:
1. Kannada Alphabets, Number, Days Chart
2. Thili Kannada - K S Madhusudana, H N Muralidharan
3. Spoken Kannada for Absolute Beginners - Sanjay D
Essential Reading / Recommended Reading
1. Spoken Kannada for Absolute Beginners - Sanjay D
Evaluation Pattern
CIA-1 Alphabets (Vowels and Consonats), Otthakshara, Kagunitha. 10%
CIA-2 Noun, Verb, Number, Gender, Tense, Days, Name of Things. 15%
CIA-3 Conversation Practice, Vachana, Opposite Word, Sentance making (Animals, Birds, Vegetables, things) Translation, Letter Writing. 15%
Attendance 10%
End Semester Exam:
Question Paper Pattern
·Section A - Test of linguistic ability through grammar components –15 marks
·Section B - Test of translating abilities and comprehension, short answers - 15 marks
·Section C - Test of writing skills / Originality in letter writing, dialogue and essay
writing – 20 marks
MAT141 - FOUNDATIONS OF MATHEMATICS (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3
Course Objectives/Course Description
This course is designed as a foundation course in Mathematics for those who have not been exposed to any Mathematics course earlier. This enables the students to improve their analytical, reasoning and problem solving skills. Topics included are Set Theory, Theory of Equations, Matrices and Determinants.
Course Outcome
CO1: Solve problems on sets, union and intersection of sets, complement of sets, inclusion and exclusion principle, linear, quadratic, cubic operations and fourth roots of unity.
CO2: Demonstrate conceptual and working knowledge of Matrices and Determinants.
CO3: Solve linear/nonlinear equations and a system of linear equations.
Unit-1
Teaching Hours:15
Set Theory
Set Theory – Definition – Types of Sets – Operation on sets (Union, Intersection Complement, Difference) – Venn Diagram – Application problems.
Unit-2
Teaching Hours:15
Equations and Inequalities
Basic linear Equations, Modeling with equations, – solution of linear equation – Quadratic equations – solutions of Quadratic equations – The equation x2 + 1 = 0 and introduction to complex numbers - Square roots, cube roots and fourth roots of unity, inequalities.
Unit-3
Teaching Hours:15
Matrices and Determinants
Matrices – Types of Matrices – Operations on Matrices – Expansion of 2nd and 3rd order Determinants – Minors – Co-factors – Adjoint – Singular and Non-singular matrices – Inverse of a matrix – Solution of systems of linear equations by matrix and determinant methods.
Text Books And Reference Books:
1.D. C. Sancheti and V. K. Kapoor, Business Mathematics, 11th ed., New Delhi, India: Sultan Chand and Sons, 2012.
2.B. G. Satyaprasad, K. Nirmala, R. G. Saha, and C. S. Anantharaman, Business Mathematics. 1st ed., Mumbai, India: Himalaya publishing House, 2006.
Essential Reading / Recommended Reading
1. S. Narayanan and P. K. Mittal, Text book of Matrices, 10th ed.: S. Chand and Company Ltd., 2010.
2. E. Don and J. Lerner, Schaum's Outlines of Basic Business Mathematics, 2nd ed., McGraw Hill, 2000.
Evaluation Pattern
This course is completely depending upon the CIAs, which will be evaluated through assignments and tests/examinations.
The component-wise evaluation pattern is given below:
Component
Mode of Assessment
Parameters
Points
CIA I
Test and written assignment
Basic, conceptual, and analytical knowledge of the subject
25
CIA II
Test and written assignment
Application of core concepts and
Problem solving skills.
30
CIA III
Comprehensive Examination
Comprehensive knowledge of the subject and Problem solving skills.
40
Attendance
Attendance
Regularity and Punctuality
05
MAT142 - QUANTITAIVE TECHNIQUES FOR MANAGERS (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3
Course Objectives/Course Description
Course Description:
This skill-based course aims at imparting theoretical knowledge of optimization techniques. These techniques are widely used in the industry to optimize available resources. This will help the student to apply the mathematical techniques to real life situations.
Course Objectives: This course will help the learner to
COBJ1.Acquire problem solving skills in Linear Programing and its related problems
COBJ2.Gain proficiency in implementing the algorithms for solving Transportation and Assignment Problems.
COBJ3. Demonstrate the methods of solving Two-Person Zero-Sum Games
Course Outcome
CO1: Formulate and solve Linear Programming Problems using graphical and simplex method.
CO2: Solve Transportation problems by using Modified distribution method.
CO3: Solve assignment problems by using Hungarian technique.
CO4: Solve simple two person zero sum games.
Unit-1
Teaching Hours:17
Linear Programming
Definitions of O.R.- Definition of Linear Programming Problem (L.P.P) - Formulation of L.P.P. – Linear Programming in Matrix Notation – Graphical Solution of L.P.P – Simplex Method – Big M Technique – Two Phase Method.
Unit-2
Teaching Hours:15
Transportation and Assignment Problems
Introduction to Transportation Problem – Initial Basic Feasible solution – Moving towards Optimality – Degeneracy in Transportation Problems – Unbalanced Transportation Problem – Assignment Problems.
Unit-3
Teaching Hours:13
Game Theory
Games and Strategies – Introduction – Two person zero sum games – Maximin and Minimax Principles – Games without saddle point – mixed strategies – Solution of 2 x 2 rectangular games – Graphical method – Dominance Property – Algebraic Method for m x n games.
Text Books And Reference Books:
K. Swarup, P. K. Gupta, and Man Mohan, Operations Research-Principles and Practice, 10th edition, New Delhi, India: Sultan Chand & Sons, 2004.
Essential Reading / Recommended Reading
G. Hadley, Linear Programming, Reprint, New Delhi: Narosa Publishing House, 2002.
K. V. Mittal and C. Mohan, Optimization Methods in Operation Research and System Analysis, 3rd ed., New Delhi: New Age International Pvt. Ltd., 2008.
H. A Taha, Operations Research- an introduction, 8th ed., New Delhi: Prentice Hall of India, 2009.
Evaluation Pattern
This course is completely depending upon the CIAs, which will be evaluated through assignments and tests/examinations.
The component-wise evaluation pattern is given below:
Component
Mode of Assessment
Parameters
Points
CIA I
Test and written assignment
Basic, conceptual, and analytical knowledge of the subject.
25
CIA II
Test and written assignment
Application of core concepts and problem solving skills.
30
CIA III
Comprehensive Examination
Comprehensive knowledge of the subject and Problem solving skills.
40
Attendance
Attendance
Regularity and Punctuality.
05
MED141 - MEDIA AND POLITICS (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:50
Credits:3
Course Objectives/Course Description
This course considers the degree to which media influences political opinion and actions and also its impact on public policy in the Indian context. In other words, the course examines the role of news media in the Indian political process from both behavioural and institutional perspectives.
Course Outcome
CO1: To understand the concepts and theories that inform us about the role of news media in society.
CO2: To be able to critically analyse the role of Indian media in shaping public opinion.
CO3: To attempt a deconstruction of the role social media plays in shaping the fortunes of politicians.
CO4: To apply this understanding to further greater political participation among students.
Unit-1
Teaching Hours:15
Media & Politics: A Theoretical Perspective
Theories of news media
Media as fourth estate of democracy
Media and civic engagement
Politics and social media: Issues and debates
Media regulation and politics
Unit-2
Teaching Hours:15
Media & Politics: Dynamics
Media and the political communication process
Media and its impact on public opinion
Sociology of news construction
Media’s role in the empowerment of social movements
Role of media in elections- campaigns, strategies and advertisement
Media role in exposing political scandals
Media as spaces for dissent, marginal voices and alternative platforms
Unit-3
Teaching Hours:3
Media & Politics: A Critical Appraisal
The corporate world, media conglomerates and politics interface
Media’s role in manufactured consent giving
Visual media and political communication
Role of social media in image building
Case study- Rebranding of PM Modi
Text Books And Reference Books:
Politics of Media, 1st Edition by Ranjith Thankappan, 2016.
Essential Reading / Recommended Reading
Making Sense of Media and Politics: Five Principles in Political Communication, 2nd Edition by Gadi Wolfsfeld, 2022.
Political Communication and Mobilisation: The Hindi Media in India, by Taberez Neyazi, 2018.
Evaluation Pattern
Blog (weekly posts)- reflections on issues in the news media
CIA 1- MCQ
CIA 2- Class test
CIA 3- Group presentation
ESE- Written exam
MED142 - AUDIO AND VIDEO PRODUCTION TECHNIQUES (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:50
Credits:3
Course Objectives/Course Description
Course description: This course will introduce students to the basic principles and techniques of audio and video production. Students will learn how to use a range of equipment and software to produce high-quality audio and video content. This course is designed for non-media students who want to acquire basic skills in audio and video production.
Course Outcome
CO1: Students will be able to identify different types of media software and their uses in the media industry.
CO2: Students will be able to describe the features and functions of software tools used for media production, editing, and distribution.
CO3: Students will be able to use media software tools to create and edit media content.
Unit-1
Teaching Hours:20
Introduction to Audio and Video Production
Introduction to Audio and Video Production (10 hours)
Basic principles of audio and video production
Overview of equipment used in audio and video production
Introduction to software tools used in audio and video production
Audio Production Techniques (10 hours)
Microphone selection and placement
Recording techniques and best practices
Mixing and mastering audio content
Unit-2
Teaching Hours:20
Video Production Techniques
Video Production Techniques (10 hours)
Camera selection and setup
Lighting techniques and best practices
Shooting and capturing video footage
Editing Audio and Video Content (10hours)
Introduction to audio and video editing software
Editing and arranging audio and video content
Adding transitions and effects to audio and video content
Unit-3
Teaching Hours:5
Advanced Audio and Video Production
Creating soundscapes and sound effects
Advanced camera techniques and shot composition
Motion graphics and visual effects
Text Books And Reference Books:
"The Filmmaker's Handbook: A Comprehensive Guide for the Digital Age" by Steven Ascher and Edward Pincus.
"Audio Engineering 101: A Beginner's Guide to Music Production" by Tim Dittmar
"The Art of Digital Audio Recording: A Practical Guide for Home and Studio" by Steve Savage
"Video Production Handbook" by Gerald Millerson and Jim Owens
"Pro Tools 101: An Introduction to Pro Tools 11" by Frank D. Cook
Essential Reading / Recommended Reading
"The Filmmaker's Handbook: A Comprehensive Guide for the Digital Age" by Steven Ascher and Edward Pincus
"Audio Engineering 101: A Beginner's Guide to Music Production" by Tim Dittmar
"The Art of Digital Audio Recording: A Practical Guide for Home and Studio" by Steve Savage
"Video Production Handbook" by Gerald Millerson and Jim Owens
"Pro Tools 101: An Introduction to Pro Tools 11" by Frank D. Cook
Evaluation Pattern
CIA 1 – Interview Project - Students could work in groups to produce a video where they interview employees of a local business or organization. The video could showcase the company culture and highlight different aspects of the business. (15Marks)
CIA 2 – Product Demo Video Project - Students could work in groups to produce a video that showcases a product or service. The video would need to be engaging and informative, and would aim to persuade the viewer to purchase or use the product or service. (20 Marks)
CIA 3 – Educational Video Project - Students could work in groups to produce an educational video on a topic of their choice. The video would need to be informative and engaging, and could cover topics like science, history, or current events. (15 Marks)
All CIAs – Department level only
MED143 - CELEBRITY PR (2023 Batch)
Total Teaching Hours for Semester:30
No of Lecture Hours/Week:3
Max Marks:50
Credits:2
Course Objectives/Course Description
The course attempts to understand the nature, process and issues related to celebrity actors and their presence, which inadvertently contribute to the success of films.
Course Outcome
CO1: Will be able to understand the concept of celebrity PR
CO2: Will be able to understand the role of celebrity presence in the success of a film
Unit-1
Teaching Hours:10
Understanding PR as Strategic Communication
PR concept, role and relevance in selling goods/services; Brief history & evolution of PR. Competing forces for PR-Advertising, Publicity, Marketing/Sales. PR as distinct from spin, hype & exaggeration. Top Bollywood PR firms in India-Dale Bhagwagar PR, Raindrops, Spice PR, Aspire PR.
Unit-2
Teaching Hours:10
Celebrity PR and Bollywood
Bollywood and the need and emergence ofCelebrity PR, early beginnings, and present status. Acquiring and sustaining celebrity status through PR, Celebrity brand building & nurturing. PR in celebrity reputation management. Building the celebrity profile through analysis and research. Case Study-The making of Shilpa Shetty (UK's Big Brother Reality TV), Amitabh Bachchan and KBC, Aamir Khan and Satyameva Jayate
Unit-3
Teaching Hours:10
Celebrity PR Responsibilities & Activities
Interviews, Press conferences,Rejoinders,Official comments/no comments. Organising events-Public 'meet and greet', Social events of significance, Public gatherings-award functions, airport meets. Helping to manage crisis--damaging details from celebrity past, social media criticism and backlash, dealing with success and failure with grace and dignity, Helping deal with paparazzi encounter
Text Books And Reference Books:
Barron, Lee. (2015). Celebrity Cultures: An Introduction. SAGE Publications Ltd. Bräu, Marlena. (2013), Twitter Kills The Publicity Star? How social media is influencing the business of Celebrity PR. Grin Verlag Publishing, Germany. Jonas, C Priyanka. (2021). Unfinished: A Memoir. Penguin Viking.
Essential Reading / Recommended Reading
Raju, J Jeetu. (2020). Escape the rat race. Google Books, Thames Publication. Stewart, B James and Abrams, Rachel. (2023). Unscripted: The Epic Battle for a Hollywood Media Empire. Penguin Books.
Evaluation Pattern
Single assessment of 50 marks
PSY155 - PSYCHOLOGY OF GENDER (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3
Course Objectives/Course Description
This course has been conceptualized to help learners in delving into the conversation between gender and psychology. Through the lens of socio-historico location of an individual an attempt will be made to locate gender, cognize the spaces of performing, reproducing and perpetuating gender. Looking through psychological and feminist theoretical lenses, the course will analyze the connection of the psychology of gender to the discourse of power and socio-political economical structures. Learners are encouraged to evaluate and envision possible new grounds for a better world, considering the changing cultural diversity in the present Indian society, therefore, reinforcing them to approach gendered issues through cultural, social constructionist and post-structuralist lens to analyze its implications.
Course Outcome
1: Examine the accounts of the production, reproduction and perpetuation of gendered and sexual identities, spaces and subjectivities and related psychological concepts.
2: Discuss gender roles and intersectional nature of identity in everyday life and experience, using psychological, feminist and post-feminist lenses.
3: Demonstrate psychological literacy and problem-solving abilities by suggesting possible counters to the critical gendered issues in personal, interpersonal, social, emotional, cultural, political and professional domains in a multicultural context
Unit-1
Teaching Hours:15
Introduction
Describing the spectrum and gender-diverse identities.
Classical
psychoanalytic theories on masculinity and
feminity, analyses
through feminist, queer and trans readings of psychoanalytic
theories.
Feminist theories
Male gender role stress Gender and space -
secondarity,
performativity,
multiplicity, trans
community and mental health.
Body, identity and
subjectivity -
psychological and
philosophical readIngs
Unit-1
Teaching Hours:15
Unit 1
Describing the spectrum and gender-diverse identities. Classical psychoanalytic theories on masculinity and feminity, are Analyses through feminist, queer and trans readings of psychoanalytic theories. Feminist theories Male gender role stress Gender and space - secondarity, performativity, multiplicity, trans-community and mental health. Body, identity and subjectivity - psychological and philosophical readings
Unit-2
Teaching Hours:15
Theories
Queer and trans theories, Political Economy of Sex Gender and life-space- psychology, feminism, architecture, history & philosophy.
Gender and Bodies; Gender and Violence; Gender and Media
Gender and Work; Gender and Parenthood; Gender and Mental Health
Gender and Indian Law: LGBTQIA+ RightS
Unit-2
Teaching Hours:15
Unit 2
Queer and trans theories, Political Economy of Sex; Gender and life-space psychology, feminism, architecture, history & philosophy. Gender and Bodies; Gender and Violence; Gender and Media; Gender and Work; Gender and Parenthood; Gender and Mental Health; Gender and Indian Law: LGBTQIA+ Rights
Unit-3
Teaching Hours:15
Project Work
Project-work:
Examine various sites of the performance and perpetuation of gender and Gendered
discrimination–
Through field work, that shows its
Production in everyday spaces and at the
Intersections of social, cultural, politcal Location marked
Discourses of gender.
Unit-3
Teaching Hours:15
Unit 3
Project-work: Examine various sites of the performance and perpetuation of gender and Gendered discrimination– Through fieldwork,
that shows its Production in everyday spaces and at the Intersections of social, cultural, political. Location marked. Discourses of gender
Text Books And Reference Books:
RUDMAN, L. A. (2021). Social Psychology of gender: How Power and Intimacy Shape Gender Relations (2nd ed.). GUILFORD.
Matlin, M. (2011). Potential Problems and Biases in Current Research in The Psychology of Women (pp. 20-27). Nelson Education.
Fine, C. (2010). Delusions of gender: How our minds, society, and neurosexism create difference. WW Norton & Company.
Matlin, M. (2011).The Psychology of Women. Nelson Education.
Essential Reading / Recommended Reading
Webb, D. (2023). LGBTQ rights in India. AEA Randomized Controlled Trials. https://doi.org/10.1257/rct.10953-1.0
Irigaray(1995)-The Question of the Other Foucault(1976)-The Will to Knowledge: History of Sexuality (Vol 1)
Kristeva (1980) - Powers of Horror: An Essay on Abjection; Tans. (1992) by L. S. Roudiez.
Gayle (1975). “The Traffic in Women: Notes on a Political Economy of Sex.” In Rayna R. Reiter (ed.), Toward an Anthropology of Women. Monthly Review Press. pp. 157--210
Nagoshi et al. (2010)- Transgender Theories: Embodying Research & Practice Fieldwork and Project-based learning
Evaluation Pattern
Assessment Outline:
CIA 1 and CIA 2 is a 20 mark assignment
CIA 3 is a 50 mark complex assignment
SPA141 - SPANISH MDC (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3
Course Objectives/Course Description
Course Description: “Aula International 1” A1/A2. Is designed to develop listening, speaking, writing, and reading skills in Spanish as well as cultural competency in the Hispanic world. This course is intended for students with no prior knowledge of Spanish .This method leads easy way to communicate and to carry out tasks in Spanish.
Course Objectives: “Aula International 1” A1/A2’. General objective are more specific to define the linguistic knowledge with the help of which the learners will implement various skills such as to understand, to speak, to interact and to write.
Course Outcome
CO1: Student will be able to talk casually about topics of current public and personal
CO2: Students in the Spanish program develop in-depth content knowledge about Hispanic cultures.
CO3: Student will be able to understand most speech on familiar topics.
CO4: Student can read and understand written texts in areas of the their special interest,
CO5: Student will able to recognize the value of Spanish language learning and Hispanidad cultures through participation in a variety of activities.
Unit-1
Teaching Hours:45
Unit 1 ? Recuerdos! 7.5 hrs
·7.5 hrs
oSalutation and expressions
o Learn to introduce ourselves and friends.
oAlphabets
oProfession
oNumbers
Unit-1
Teaching Hours:45
El tiempo? 7.5 hrs
oIndicating the date and month
oFixing an appointment
oSpecifying time
Unit-1
Teaching Hours:45
· Cuáles prefieres ? 7.5 hrs
oIdentifying the nouns
oExpressing one’s wishes
oConversation in the market / in hypermarket
othe demonstrative adjectives
oLearning colors and cloths
Unit-1
Teaching Hours:45
Nosotros 7.5 hrs
oLearning to introduce each other
oidentifying genders and number(singular and plural)
oArticles(definite and indefinite)
Unit-1
Teaching Hours:45
Expresar intenciones 7.5 hr
oIntroducing group of verbs in present tense
oConjugating the verbs
oUsage of prepositions in the phrase
oUsing subject personal pronouns with the verbs
oUsage of comparative
Text Books And Reference Books:
‘Aula Internacional 1’
Essential Reading / Recommended Reading
Rosetta Stone, Babbel, Rocket Languages, Pimsleur, Brainscape, Busuu, Duolingo. Etc.
Evaluation Pattern
Assessment Pattern
CIA (Weight)
ESE (Weight)
CIA 1 – Assignments
10%
CIA 2 – Mid Sem Exam
25%
CIA 3 – Viva - testing of language skills
10%
Attendance
05%
End Sem Exam
50%
Evaluation Pattern:
(CIA1:20 marks + CIA2:50 marks + CIA3:20 marks)/2 + Attendance: 5 marks + End Sem: 50 marks
Examination & Assessments – Through written assignments and different tests of linguistic skills
·Section A - Test of linguistic ability through grammar components –15 marks
·Section B - Test of translating abilities and comprehension, short answers - 15 marks
·Section C - Test of writing skills / Dialogue and Essay writing – 20 marks
BBA101-2 - FINANCIAL MANAGEMENT (2023 Batch)
Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:4
Course Objectives/Course Description
Financial Management is an introductory core course that is offered with intent to equip the students with the basic knowledge of finance theory and its application to develop relevant financial strategies pertinent to profit-seeking organizations. The theme of financial management is structured around three decision making financial areas: Investment- long term as well as working capital, Financing and Dividend policy. This imbibes students with analytical and decision-making skills in managing finance through application of theoretical questions and practical problems.
Course Objectives:
●To understand the basics of finance function and the concepts of financial management
●To apply the knowledge in taking finance decisions
●To develop analytical skills to identify financial management problems and solve them.
●To analyse the relationship among capital structure, cost of capital, dividend decisions, and value of the business.
To assess a firm’s requirement for long-term assets by applying capital budgeting techniques
Course Outcome
CO1: Demonstrate understanding of the principles and concepts of financial management
CO2: Summarize the motives behind financial decision making
CO3: Interpret the relevant theories and concepts of various practices of financial management and ethics in Finance.
CO4: Analyze the relationship among capital structure, cost of capital, dividend decisions, and value of the business.
CO5: Evaluate projects for profitability
Unit-1
Teaching Hours:6
Introduction to Financial Management
Meaning of finance and financial management, Types of finance, Scope of financial management, Approaches to finance function relationship of finance with other business functions, Objectives of financial management – profit maximization and wealth maximization - merits and criticisms Financial decisions, Internal relation of financial decisions, Factors influencing financial decisions, Functional areas of financial management, Functions of a finance manager, Agency Cost, Definition of ethics and the importance of ethics in Finance.
Unit-2
Teaching Hours:9
Sources of Finance
Ownership securities – Equity shares, Preference shares, Deferred shares, No par stock/shares, Shares with differential rights, Sweat Equity Creditorship securities – Debentures – Zero coupon bonds, Zero interest bonds, Callable bonds, Deep discount bonds Internal financing or ploughing back of profit – factors affecting ploughing back of profits – merits and demerits Loan financing – short term and long term sources. Startup finance-Bootstrapping, Series Funding
Unit-3
Teaching Hours:12
Capital Structure & Capitalization
Meaning of capitalization – Theories of capitalization – cost theory and earnings theory. Over capitalization and under capitalization (Theory) – causes – effects and remedies, Watered stock, Over trading and under trading. Meaning of capital structure and financial structure, principles of capital structure, Optimum Capital Structure, Determinants of capital structure, capital gearing-Theories of Capital structure, Effect of capital structure on EPS, EBIT-EPS Analysis, Point of indifference-Practical Problems
Unit-4
Teaching Hours:12
Cost of Capital and Leverages
Meaning of cost of capital, significance of cost of capital, components of cost of capital – Computation of Cost of capital and Weighted Average Cost of Capital, CAPM-Practical Problems. Meaning of Leverage, Types of Leverages – operating, financial and combined leverage, risk and leverage – practical problems
Unit-5
Teaching Hours:8
Capital Budgeting
Meaning of Capital Budgeting, Importance, Need, Time value of money-Present and Future Value (Simple Problems), Capital budgeting process, project appraisal by using traditional methods and modern methods, Practical problems on Payback Period, Net Present Value, Profitability Index, IRR and MIRR methods
Unit-6
Teaching Hours:6
Dividend Policy decisions
Meaning, Kinds, Bonus shares – Merits and Demerits, Theories of dividend decisions, determinants of dividend policy decisions, Companies Act, 2013 and SEBI Guidelines on Dividend Distribution (Theory only)
Unit-7
Teaching Hours:7
Management of Working Capital
Meaning of working capital, types of working capital, working capital cycle, adequate working capital, determinants of working capital, estimation of working capital-Practice problems. Management of cash. Management of inventory and debtors – Theory only
Text Books And Reference Books:
Khan, M, Y, & Jain, P, K (2018). Financial Management. Tata Mc Graw Hill.
Essential Reading / Recommended Reading
Chandra, P. (2019).Financial Management. New Delhi, India. Tata McGraw Hill Book Co.
Pandey,I.M.(2015). Financial Management. New Delhi, India. Vikas Publishing House.
Gupta, S, K., Sharma, R.K. & Gupta, N (2013). Financial Management. Kalyani Publishers.
Khan, M, Y, & Jain, P, K (2018). Financial Management. Tata Mc Graw Hill.
Brigham and Houston (2021), Fundamentals of Financial Management, Cengage Learning, 14 edition
Evaluation Pattern
CIA I- 20 Marks
CIA II- 50 Marks
CIA II- 20 Marks
ESE- 50 Marks
Attendance : 5 Marks
BBA102-2 - MARKETING MANAGEMENT (2023 Batch)
Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:4
Course Objectives/Course Description
Marketing a particularly stimulating subject for learners, since its practical application is visible every day. Old rules of marketing are no longer useful to those who want to influence these new consumer’s choices. This course will lead the exploration of the leading edge of this paradigm shift that is now underway. This course introduces students to the concepts and processes of marketing and takes them deeper into the world of marketing.
Course Objectives: This course intends
To explain fundamental concepts of marketing and their application to different markets.
To give an understanding about marketing mix elements and strategies.
To explain about consumers buying behavior.
To critically examine and evaluate existing marketing strategies and tactics.
To study the social responsibility and ethics of marketing.
Course Outcome
CO1: Explain fundamental concepts of marketing and their application to different markets.
CO2: Understand elements and strategies about marketing mix.
CO3: Explain about consumers buying behavior.
CO4: Critically examine and evaluate existing marketing strategies and tactics.
CO5: Study the social responsibility and ethics of marketing.
Unit-1
Teaching Hours:8
Introduction to Marketing Fundamentals
Meaning and Definition of Marketing; Scope of marketing - What Is Marketing? What Is Marketed? Who Markets, Evolution of marketing - The Production Concept, The Product Concept, The Selling Concept, The Marketing Concept, The Holistic Marketing Concept; Core marketing concepts - Needs, Wants, and Demands, Target Markets, Positioning, and Segmentation, Offerings and Brands, Value and Satisfaction, Marketing Channels, Supply Chain, Competition Marketing Environment
Unit-2
Teaching Hours:10
Connecting with Customers
Consumer behavior model (Black box) Factors affecting consumer Behavior, Types of Buying Decision Behavior, The Buyer Decision Process, The Business Buyer Decision Process, Institutional and Government Market. Segmentation, targeting and positioning for competitive advantage.
Unit-3
Teaching Hours:10
Product Decision
Setting Product Strategy: Product Classification, Product Levels, Product and Services Differentiation, New product development stages, categories of new product, reasons for launching new products and its failure. Product life cycle strategies and its extension, Ansoff’s Matrix, meaning of services, unique characteristics of services, 7Ps of service marketing, Service delivery process.
Competitive Dynamics: Competitive Strategies for Market, Other Competitive Strategies – Market Challenger Strategies Market Follower Strategies, Market Nicher Strategies.
Unit-4
Teaching Hours:8
Pricing
Types of pricing, Pricing strategies: New product pricing strategies, Product mix pricing strategies, Price adjustment strategies, Price changes, Public policy and pricing.
Unit-5
Teaching Hours:8
Distribution Channels
Marketing channels, structure, types and criteria of selecting a channel, wholesaling, retailing, and physical distribution, Channel Management (Channel design and Channel Conflict)
Unit-6
Teaching Hours:10
Promotion
Significance of Integrated Marketing communication, Advertising, sales promotion, personal selling and sales management. Public and customer relations, direct and online marketing, multi-level marketing-the new marketing model. Other promotional strategies (Buzz Marketing, Stealth Marketing and Guerilla Marketing)
Unit-7
Teaching Hours:6
Competitive Dynamics and Socially Responsible Marketing
Sustainable Marketing, Social Criticisms of Marketing, Marketing’s Impact on Individual, Marketing’s Impact on Society as a Whole, Marketing’s Impact on Other Businesses, Actions to Promote Sustainable Marketing, Business Actions Toward Sustainable Marketing, Principles and Marketing Ethics.
Chernev & Kotler, 5th ed., Strategic Marketing Management, Brightstar Media
Stanton, Etzel, Walker, Fundamentals of Marketing, Tata-McGraw Hill, New Delhi.
Saxena, Rajan, Marketing Management, Tata-McGraw Hill, New Delhi.
McCarthy, E.J., (2016). Basic Marketing: A managerial approach. Irwin, New York.
Evaluation Pattern
CIA 1- for 20 marks. Report submission either individual or in group
CIA 2 - For 25 marks- Written exam for 50 marks, converted to 25 marks.
CIA 3 - For 20 Marks- Report Submission either individual of in group.
ESE- For 30 Marks- Written Exam conducted for 2 hours for 50 Marks converted to 30
Attendance percentage - carry a maximum of 5 Marks.
BBA191-2 - SOCIAL CONCERN PROJECT (2023 Batch)
Total Teaching Hours for Semester:30
No of Lecture Hours/Week:2
Max Marks:50
Credits:1
Course Objectives/Course Description
This project is an opportunity to students understand social issues and challenges around their society. A short term association of students with NGO’s help them to learn other side reality of society which enable them to consider social issues in their future corporate decision makings. This project facilitate the students to effectively utilizing their skills and competences to contribute the people, community and society
Course Outcome
CO1: Identify the social problems and issues
CO2: Students able to analyze the opportunities to be agents of social change
CO3: Develop the students to become socially responsible citizens
CO4: Motivate to help them to realize what they learn and do can resolve social problems and issues by their contributions towards people, community, or society
Unit-1
Teaching Hours:30
Social Responsibility Project
Social Responsibility Project
Text Books And Reference Books:
•An external guide(from NGO) must be identified and informed to the teacher teaching Business ethics and sustainability.
•A mail confirming the details-Name of the external guide, designation, email id, phone number, address to be sent to teacher.
•A mail from the external guide must be sent to the teacher accepting your proposal to work with them and clearly mention your work, roles and responsibilities.
•Team leaders to coordinate which teams go when and complete what task and inform the teacher about the same
•A flow chart must be prepared by cluster coordinator showing each teams work to be completed and time line.
•A log book must be maintained by each group mentioning the individual contribution and work completion on a daily basis
•No more than 1 group from each cluster can go for project on any given day
•Each student is expected to put in a 25 hrs work towards project they undertake. The burden of proof lies with each student.
•Failure to report the day to day activities and update log book will lead to cancellation of project.
•Sufficient documents shall be made available both to the faculty guide and mentor at the NGO, for the work completed.
•It may considerworking with corporate foundations and in house CSA
•It is the group’s responsibility to ensure that the mentor at the NGO is aware about these guidelines.
•Attendance shall be granted subject to confirmed participation by each student on a daily basis. NO attendance shall be given during class hours.
•At the end of each day's work it is the responsibility of the team leader to coordinate with the faculty mentor and get attendance sorted for their team. No white forms or note is issued by anybody for this purpose.
Essential Reading / Recommended Reading
Approved NGO by Department
Evaluation Pattern
Evaluation Pattern
VIVA-VOCE (50 Marks): -Implementation
• Demonstrate awareness of social issues -20 marks
• Propose initiatives for future commitment -20 marks
• Summarise key facts with clarity- 10 marks
REPORT VALUATION (25 Marks) & RELECTIVE/FEEDBACK SESSIONS (25
Marks)
• Analyze stakeholder impact on social issues 10 marks
• Demonstrate clarity and coherence in writing – 10 marks
• Develop documents with appropriate structure and style- 5 marks
BFMA101-2 - INTRODUCTION TO PYTHON FOR DATA ANALYTICS (2023 Batch)
Total Teaching Hours for Semester:2
No of Lecture Hours/Week:4
Max Marks:100
Credits:4
Course Objectives/Course Description
Course Description: Python is a high-level, general-purpose programming language; its programming skills enhance the implementation of various concepts. The course will cover various programming concepts and techniques for real-world business, finance, healthcare, and more applications.In addition to theoretical concepts, the course will provide hands-on experience with various tools like IDEs and their usage in creating projects and assignments.
This course is designed for students interested in understanding programming and its applications. Upon completing this course, students will have a strong foundation in Python programming concepts and programming techniques and be well-equipped to pursue further study or career opportunities in this rapidly growing field.
Course Objectives:
To identify various data types in Python.
To apply various string operations for data processing.
To develop algorithms and programs to serve real-world problems.
To create and utilize functions for efficient Python programming.
Course Outcome
CLO1: Comprehend the fundamental concepts of Python and its usage in real-world applications
CLO2: Apply Python programming techniques to solve real-world problems
CLO3: Analyze the strengths and weaknesses of different programming techniques
CLO4: Design and implement Python programming solutions to meet specific requirements
CLO5 : Develop different Python programs using functions
Unit-1
Teaching Hours:8
Introduction to Python
Introduction to Python and installation, data types: Int, float, Boolean, string, and list; variables, expressions, statements, precedence of operators, comments; Introduction to different environments and IDEs like IDLE, PyCharm, VS Code etc.
Unit-2
Teaching Hours:8
Data modules
Modules, functions --- function and its use, flow of execution, parameters and arguments. Control flow and loops steps; if-else statements – one-way, multiway (elif), logical operators and Boolean expressions; while loops – break
Unit-3
Teaching Hours:8
String Operations
Strings and text files: string concatenation, subscript operator, indexing, slicing a string; string methods, manipulating files and directories; text files: reading/writing text and numbers from/to a file
Unit-4
Teaching Hours:8
Data Structures
Lists: basic list operators, list methods, mutators, aliasing, object identity and structural equivalence; tuples; dictionaries: dictionary literals, adding and removing keys, accessing and replacing values, traversing dictionaries
Unit-5
Teaching Hours:8
Design with functions
Overview of Object-oriented programming, pickling, exception handling – the try-except statement. Overview of Functions, Functions as abstraction mechanisms, removing redundancy, hiding complexity; recursive functions; Managing a program’s namespace – module variables, parameters, and temporary variables; scope, lifetime, named arguments
Unit-6
Teaching Hours:10
File Handling and Database using MySQL
Overview of File handling using Python programming. Overview of Read, Write, Append, Execute Functions, Functions to deal with file status and manage the data entry. Overview of databases, relational databases, normalization, normal forms used in DB creation. Overview of MySQL and introduction to MySQL workbench and its various operations.
Unit-7
Teaching Hours:10
CRUD Application with Files and DataBase
Overview of DB handling using Python programming, the conceptualization of application, and creating CRUD framework. Introduction to webapps, cloud computing etc. Creating standalone WebApps using Streamlit and MySQL
Text Books And Reference Books:
1.Manaranjan Pradhan, U Dinesh Kumar. (2019) Machine Learning using Python, Wiley
2.Lambert KA., Juneja BL. (2015). Fundamentals of Python. Cengage Learning
Essential Reading / Recommended Reading
1.McKinney W (2018). Python for Data Analysis. 2nd Edition. O’Reilly Media.
2.Martin C. Brown (2018). Python The Complete Reference, 4th Edition, Tata McGraw-Hill Education India
3.Reema Thareja (2019), Python Programming: Using Problem-Solving Approach, OUP, India
Evaluation Pattern
Component of Assessment
Description of the Assessment
Units covered
Maximum Marks
Weightage
Total Marks
CIA I
Multiple Choice Questions (MCQ) based assessment
(20 Marks)
1,2
20
100%
20
CIA II (MSE)
Mid Semester Examination
1,2,3,4
50
50%
25
CIA III
Group Assignment
5,6,7
20
100%
20
ESE
End Semester Examination
All units
50
60%
30
Attendance
5
100%
5
School Guidelines & Cohort guidelines applicable for the assessments
Minimum class attendance percentage for submission of assignments
Submission of drafts for feedback
Opportunities given for improvement
Penalty for late/non-submission (As per the School/University policy)
Plagiarism prevention guidelines (As per the School/University policy)
75%
Permitted in the form of doubts clarification
No improvement opportunity will be given for a submission
Penalty of 1 mark per day for late submission. Assignments of students without prior permission will not be taken for evaluation after the due date
15% allowed
BFMA161-2 - FOUNDATIONS OF MANAGERIAL EFFECTIVENESS (2023 Batch)
Total Teaching Hours for Semester:30
No of Lecture Hours/Week:2
Max Marks:50
Credits:2
Course Objectives/Course Description
Course Description
This course is intended to provide a cohort experience and to help students acquire a range of useful
strategies and skills for enhancing their managerial effectiveness, as well as for engaging productively
with the undergraduate course concepts throughout their program. The theme addressed in this course
is enhancement of intrapersonal and interpersonal managerial skills including professionalism, ethics,self-awareness, communication, collaboration and time management.
Course Objectives
● To explain and illustrate different barriers of professionalism and ethics as an attribute.
● To develop understanding between individuals within a team or in a group setting.
● To enhance communication skills required to be a competent manager
● To discover the importance of Team Building & Networking, including in the multicultural context.
● To analyze and interpret the techniques and tools that will promote efficient utilization of time.
Course Outcome
CO1: Explain and illustrate different barriers of professionalism and ethics as an attribute
CO2: Develop understanding of the importance of self-awareness
CO3: Discover the significance of Communication
CO4: Evaluating the need for Team Building & Being a Team Member
CO5: Analyze and interpret the techniques and tools that will promote efficient utilization of time
Unit-1
Teaching Hours:4
PROFESSIONALISM AND ETHICS
Level of Knowledge: Conceptual
Professionalism in workplace, positioning yourself at the workplace to become more marketable through the right attitude, grooming and etiquettes. Ethics at the workplace.
Unit-2
Teaching Hours:6
SELF AWARENESS
Level of Knowledge: Conceptual
Introduction, importance, benefits, types and how to create a self-awareness, understand yourself,
Realize your strengths and weakness, Applicability of self-awareness in our lives JOHARI WINDOW- The four quadrants of JW, Advantages and disadvantages, Applications
Unit-3
Teaching Hours:6
ENHANCING COMMUNICATION SKILLS
Level of Knowledge: Conceptual
TRANSACTIONAL ANALYSIS - Ego states, Type of transactions, Implications of TA,Communicating in meetings; PRESENTATIONS – Making effective oral and written presentations,concept of multicultural communication, challenges in cross cultural communication and tips to improve cross cultural communication skills.
Unit-4
Teaching Hours:8
TEAM BUILDING AND NETWORKING
Level of Knowledge: Conceptual
TEAMS - Introduction to meaning and concept of Teams, importance of being a Team Member and Team Leader. Meaning, importance and Challenges of Team Building; Cross-Cultural collaboration.
NETWORKING – Importance of professional network, building your professional network within and outside the organisation
Unit-5
Teaching Hours:6
TIME MANAGEMENT
Level of Knowledge: Conceptual
Introduction to Time management, Benefits of time management, Prioritization of events, preparing schedules, Procrastination, Problems in time management and strategies for effective time management.
Text Books And Reference Books:
1.Chatterjee, D. A. (2017). Managerial Effectiveness: An insight. Rigi Publication.
2. Horstman, M. (2016). Effective Manager. Wiley.
3. Reddin, W. J., & Reddin, W. J. (1970). Managerial Effectiveness. McGraw-Hill.
This course intends to make the students familiar with the essential concepts for steering business transactions through the various resources of E-Commerce. As a prerequisite, the students should be having a basic knowledge about computers, networks and information technology.
Course Outcome
CO1: To provide exposure to the students about the various avenues of e-commerce.
CO2: To develop e-business plans.
CO3: To understand the various principles, models and concepts of e-commerce business models and revenue models
CO4: To understand, develop and apply the concepts of e-marketing strategies.
CO5: To understand the various electronic payment systems available.
CO6: To get equipped with the knowledge of creating simple websites.
Unit-1
Teaching Hours:10
E-Commerce Framework
E-Commerce Concepts: Electronic Commerce – Mobile Commerce - Social E-Commerce and Wisdom of Crowds – Local Commerce – Conversational Commerce; B2C, B2B – Private Industrial Network, Net Marketplace, C2C; Indian E-Commerce Environment; Creating Business Plans – Creating Business Plans for E-Business Ideas.
Practical: Creating an e-business plan through brainstorming and ideation.
Unit-2
Teaching Hours:10
Business Models and Revenue Models
Business Models: E-Tailer – Market Creator – Content Provider – Community Provider – Portal – Service Provider; Revenue Models: Advertising Revenue Model – Sales Revenue Model – Subscription Revenue Model – Freemium Revenue Model – Transaction Fee Revenue Model – Affiliate Revenue Model.
Practical: Choosing suitable e-business model and revenue model for the chosen business plan.
Unit-3
Teaching Hours:12
E-Marketing
Electronic Marketing: Traditional Marketing, Concepts of STP, Identifying Web Presence Goals, Achieving Web Presence Goals, Uniqueness of Web, Meeting the Needs of Website Visitors, E-Marketing Value Chain, Site Adhesions, Maintaining a Website. Internet Advertising: Types, Advantages, Guidelines; Push and Pull Marketing, E-Cycle of Internet Marketing, Measuring the Effectiveness of E- Advertising, E-Branding.
Practical: Designing an electronic marketing strategy for the chosen business plan.
Unit-4
Teaching Hours:8
E-Payment Systems & Website Creation
Electronic Payment Systems: Electronic Clearing System, NEFT, RTGS, Digital Cash, Currency Servers, Virtual Currencies, Bitcoins, Debit Cards, Credit Cards, Digital Credit Cards, Smart Cards, Digital Wallets, Electronic Cheques, Online Stored Valued Systems, Mobile Payment Systems, Emerging Financial Instruments.
Practical: Creating websites using online website building tools like wix.com,
godaddy.com, for the chosen business plan with appropriate electronic payment system.
Unit-5
Teaching Hours:5
Careers and Threats in E Commerce
Impact of E Commerce on Business, Banking, E Governance, Tourism, Real Estate, Book Publishing, Careers in E Commerce as Business Analyst, E Business Consultant, Customer Relationship Manager, Supply Chain Manager, Project Manager, Database Administrator. E Commerce certification courses. E-Commerce Threats and Security – Virus, Cyber Crime, Firewall, Proxy Server, Privacy and Cyber Law.
Practical: Introduction to MOOC courses in E Commerce (Coursera, edEx, Udacity, Udemy, FutureLearn)
Text Books And Reference Books:
Kamlesh.K.Bajaj and Debjani Nag, “E-Commerce: The Cutting Edge of Business”, Tata McGraw-Hill Education, (Latest Edition).
CO 1: Explain basic terminologies and functionalities of E-Commerce.
5
10
20
As per university norms
CO 2: Apply the principles, models and concepts of e-commerce for meeting the requirements of business.
5
20
20
As per university norms
CO 3: Develop e-business plans with electronic marketing strategies for e-business platforms.
20
10
20
As per university norms
CO 4: Understand and embed suitable electronic payment systems for the websites.
10
20
As per university norms
CO 5: Create and maintain simple websites for business.
10
20
As per university norms
COM149 - INVESTMENTS AND TRADING STRATEGIES (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3
Course Objectives/Course Description
The course provides basic knowledge of investment alternatives available for individuals and outlines the functioning of primary and secondary markets. It also focuses on giving exposure to students on stock market trading and strategies.
Course Outcome
CO1: Understand the various investment options available to investor.
CO2: Apply various techniques used by professionals for analyzing and valuing investment options.
CO3: Make a good investment plan.
CO4: Analyze past price movement of securities and predict future price movement.
CO5: Understand the trading strategies in both stock and derivatives segments of trading
Unit-1
Teaching Hours:7
Introduction to Investment
Investment meaning- definitions- Investment v/s speculation- Investment process- investment categories- characteristics of investments- objectives of investments- types of investors- Hedging- Financial instruments – Risk and Return – Introduction to Portfolio Management
Unit-2
Teaching Hours:7
Capital Market in India
Indian Market-overview – players-participants and stock exchanges – Primary and Secondary market – SEBI and its functions - Functioning of stock exchange in India – stock market index
Unit-3
Teaching Hours:7
Trading in Secondary market
Terms relating to trading in cash market – stock market indices – stock symbols - Types of order – market order – limit order – stop loss order – stop limit order – trailing stop order - Method of placing an order- Inter day and intraday trading in cash market
Unit-4
Teaching Hours:8
Fundamental Analysis
EIC analysis- Economic analysis- tools for economic analysis- Industry analysis- standard industrial classification- tools for industry analysis- quantitative industry analysis- company analysis- tools for company analysis.
Unit-5
Teaching Hours:8
Technical Analysis
Meaning of Technical analysis and basic principles of technical analysis- Trends and Chart patterns -Eliot wave theory - Dow Theory, support and resistance level - different types of Charts - Mathematical indicators and Market indicators. Fundamental Vs technical analysis.
Unit-6
Teaching Hours:8
Derivatives market
Introduction to Derivatives Trading – Terms relating to Derivatives – Types of Derivatives – Forward – Future – Option – Swap – Derivative markets in India – stock exchanges trading derivative instruments.
Text Books And Reference Books:
Punithavathy Pandian (2021). Security analysis and portfolio management Vikas publishing house Pvt Ltd.
Essential Reading / Recommended Reading
Bhalla, V. (20188). Investment Management. New Delhi: Sultan Chand Publications
John C Hull, (2018), Options, future & Other Derivatives, Pearson edition
websites - bseindia.com; nseindia.com; moneycontrol.com etc.
Evaluation Pattern
Assessment Component
Description
Weightage
CIA I
Google class room MCQs
One-hour duration. Units 1 and 2.
20%
CIA II
Group Assignment/Project
25%
CIA III
Online Exam - ESE
MCQ test based on Case study analysis -
conducted online using google classroom
50%
Attendance
5%
Total
100%
COM150 - FINANCIAL LITERACY (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3
Course Objectives/Course Description
The course aims at enhancing their financial skills as well as training the students to be financial educators with family and friends. There is a need for students to effectively plan and monitor their spending. The course aims at effectively training students and equipping them with the knowledge and tools to manage their finances and also teach others the same.
Course Outcome
CO1: Understand the basic concepts of financial literacy.
CO2: Apply financial planning and budgeting decisions on a personal and professional front.
CO3: Understand the purpose and functions of the Banking system.
CO4: Understand the role and importance of financial instruments and insurance products.
Unit-1
Teaching Hours:6
Introduction to Financial Literacy
Introduction, Evolution, Meaning and importance of - Income, Expenses, Savings, Budget, Money, Currency, Bank account, savings investment, JAM-balance sheet – purpose features, format – Technology in finance – FinTech, TechFin, Regtech, sandox, Mobile-based Banking – post offices – Savings vs investments – Power of Compounding – risk and Return-Time Value of Money- Simple Interest-Compound Interest
Unit-2
Teaching Hours:5
Planning and Budgeting
Introduction to Financial Planning - Analysing the resources of the person - Concepts in Financial Planning:The time value of money, Diversification - 'spreading risk', Investment Timing - Financial Products for Savers: Financial Products options for savers, personal budget – family budget – financial planning procedure.
Unit-3
Teaching Hours:12
Banking Products and Services
Introduction and evolution of Banking – Banking in India – RBI – Role of RBI in India– Savings and Deposits – Deposits, Accounts, KYC,e/v KYC Types of Deposits - Saving Bank Accounts, Fixed Deposit Accounts, Recurring Deposit Account, Special Term Deposit Schemes, Loans and Types of loan advanced by Banks and Other secondary functions of Bank – PAN, NSDL: PAN, Meaning of Cheque and types of cheques – CTS_MICR-IFSC – e- Banking – ATM, Debit, Credit, Smart Card, UPI, e-Wallets, Payment Banks-NPCI: Products and role in regulating the online payments, CIBIL – Banking complaints and Banking Ombudsman. Mutual Funds_ Types of Mutual Funds-NAV. Digital Currency-Bitcoin- NFO
Unit-4
Teaching Hours:12
Post Office Products, Retirement planning and Investment Avenues
Post Office Savings Account(SB), National Savings Recurring Deposit Account (RD), National Savings Time Deposit Account (TD), National Savings Monthly Income Account (MIS), Senior Citizens Savings Scheme Account (SCSS), Public Provident Fund Account (PPF), Sukanya Samriddhi Account (SSA), National Savings Certificates (VIIIth Issue) (NSC), Kisan Vikas Patra (KVP), PM CARES for Children Scheme, 2021, Interest rates (New), How to avail services, Schedule of Fee – IPBS – KYC. Employees Provident Fund (EPF) - Public Provident Fund (PPF), Superannuation Fund, Gratuity, Other Pension Plan, and Post-retire Counselling-National Pension Scheme(NPS)
Unit-5
Teaching Hours:12
Life Insurance and Related Services
Life Insurance Policies: Life Insurance, Term Life Insurance, Pension Policies, ULIP, Health Insurance, Endowment Policies, Property Insurance: Policies offered by various general insurance companies. Post office life Insurance Schemes: Postal Life Insurance and Rural Postal Life Insurance (PLI/RPLI). Housing Loans: Institutions providing housing loans, loans under Pradhan Mantri Awas Yojana – Rural and Urban-Atal Pension Yojana (APS),
Text Books And Reference Books:
Chandra, P. (2012). Investment Game: How to Win. New Delhi: Tata McGraw Hill Education
Mittra, S., Rai, S. K., Sahu, A. P., & Starn, H. J. (2015). Financial Planning. New Delhi: Sage Publications India Pvt. Ltd.
CIA-1 MCQ test, 25 Questions carrying one mark each using Google Forms
CIA -2 Mid-semester Exam, 50 marks ( 5 Questions carrying 10 marks each)
CIA-3 Group presentation and report submission, (10+15=25 marks)
COM151 - DIGITAL MARKETING (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3
Course Objectives/Course Description
This Course aims to help learners build Online business strategies through Digital Marketing. The course provides conceptual knowledge on basics of marketing, fundamentals of Digital Marketing, subject related jargons and application of marketing in an online platform; it also enables an understanding of optimization a website through SEO; and attraction traffic through Google AdWords campaigns as well as social media campaigns. The course ensures to provide working knowledge of tools such as Google AdSense; Google Ad creation; Blog creation, embed Google Analytics in a webpage or in a blog to understand the performance of the online business, its ads, its traffic and to plan online business strategies.
Course Outcome
CO1: Recall the concepts of Digital marketings
CO2: Apply digital marketing tools and gain insights on analytical tools
CO3: Evaluate different marketing strategies
CO4: Design marketing strategies for customized goods and services
Unit-1
Teaching Hours:12
Unit 1: Basics of Digital marketing
Introduction to basics of marketing - Marketing v/s Sales - Marketing Mix – Strategic Flow for Marketing Activities - Digital Marketing Fundamentals – subject related jargons of Digital Marketing, Future of Digital Marketing-Trends and innovations in digital marketing,
Unit-2
Teaching Hours:12
Unit 2: Search Engine Optimization (SEO) and Search Engine Marketing
Search Results & Positioning, Benefits of Search Position, Stakeholders in Search, Mechanics of Search, On-Page Optimization -The SEO Process - Keyword Research and analysis, Research Tools & Selection of keyword - Content Updates based on the keyword,. On-page and off-page optimization techniques, Local SEO strategies, Overview of search engine marketing, Creating effective ad copy and landing pages, Measuring and analyzing campaign performance. Introduction to Content Marketing, Developing a content marketing strategy, Creating high-quality and engaging content, Measuring and analyzing content marketing performance
Unit-3
Teaching Hours:7
Unit 3: Implementing and managing advertisement campaign through Google AdSense
Introduction to online advertisement – various types of online advertisement – creation of Google Ad step by step through Google AdSense - Meaning and introduction to PPC, Strengths of Pay Per Click - Landing Pages, Campaign Management- Conversion Tracking- Conversion Metrics - CPA, CTR.
Unit-4
Teaching Hours:7
Unit 4: Social Media Marketing
Introduction to social media, role of social media in marketing success, Sentimental analysis, Hash-tags, Face book Campaign, LinkedIn Campaign, YouTube advertising, Managing social media accounts and pages, Paid advertising on social media platforms, Measuring and analyzing social media performance
Unit-5
Teaching Hours:7
Unit 5: Data driven decision making using analytics and insights
Introduction to analytics and tools such as Google Analytics and Adobe’s site catalyst, Measuring and analyzing campaign performance, Role of analytics in marketing campaigns. Developing reports and presenting insights to stakeholders
Text Books And Reference Books:
Kingsnorth, S. (2022). Digital Marketing Strategy: An integrated approach to online marketing. Kogan Page
Essential Reading / Recommended Reading
·Nargundkar, R., & Sainy, R. Digital Marketing: Cases from India. Notion Press.
Evaluation Pattern
CIA I: OBJECTIVE TYPE TEST: The first CIA involves an MCQ test in the Google Classroom consisting of questions from the first two units. The exam duration will be of twenty minutes.
CIA II: CASE STUDY ASSIGNMENT: A case study will be assigned related to the topics covered in the second and third units of the syllabus.
CIA III: WRITTEN EXAMINATION
ECO143 - DEMOCRACY AND ECONOMY (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3
Course Objectives/Course Description
This course is aimed at undergraduate students to introduce to them the prominent debates on democracy and emerging issues in economies. The course discusses how various socioeconomic factors act as constraints on economic growth and development. This basic framework allows a student to delve into the causes and consequences of various strategies/methods taken/applied by policymakers and practitioners and how it affects the overall objective of the state/economy through a trifocal analysis of the economy, society, and market keeping the central theme of ‘Democracy.’This course will introduce students to:
Growing crisis of wealth distribution and income inequality.
Sectoral significance and state intervention in policy making.
Informal sector and labor market participation and rights.
Analyze corruption in emerging economies through various case studies.
Discuss the informal economy through concepts, theory, and measurement.
Course Outcome
CO1: Recognise the growing crisis of wealth and income inequality among the members of the economy.
CO2: Understand the economic crisis in different sectors and government interventions in practices.
CO3: Get familiar informal sector and labour market participation and rights.
CO4: Understand debates about transparency, competition and privatization and its relevance to corruption.
CO5: Investigate issues from various perspectives, such as, viewing challenges in economies through the lens of democracy.
Unit-1
Teaching Hours:10
Democracy, Democratization and Society
Theories of Democratization; Democratic and Undemocratic States; Measuring Democracy and Democratization; The Global Wave of Democratization; Causes and Dimensions of Democratization: The Political Economy of Democracy; Political Culture, Mass Beliefs and Value Change; Gender and Democratization; Social Capital and Civil Society; Social Movements and Contention in Democratization Processes: Role, impact on policy reforms and cultural change.
Unit-1
Teaching Hours:10
Democracy, Democratisation and Society
Theories of Democratisation; Democratic and Undemocratic States; Measuring Democracy and Democratisation; The Global Wave of Democratisation; Causes and Dimensions of Democratisation: The Political Economy of Democracy: Political Culture, Mass Beliefs, and Value Change; Gender and Democratisation; Social Capital and Civil Society; Social Movements and Contention in Democratisation Processes: Role, Impact on Policy Reforms and Cultural Change
Unit-2
Teaching Hours:8
Actors and Institutions
Conventional Citizen Participation; Institutional Design in New Democracies; Gender and Democratization; A Decade of Democratic Decline and Stagnation.
Unit-2
Teaching Hours:8
Actors and Institutions
Conventional Citizen Participation; Institutional Design in New Democracies; Gender and Democratisation; A Decade of Democratic Decline and Stagnation.
Unit-3
Teaching Hours:8
Democracy and Redistribution
A Theory of political transitions: Choice of the economic and political regime; Theoretical extensions: growth, trade, political institutions; Democracy and the public sector; the state, the treat of expropriation and the possibility of development: Social and economic wellbeing and policy reforms.
Unit-3
Teaching Hours:8
Democracy and Redistribution
A Theory of Political Transitions: Choice of Economic and Political Regime; Theoretical Extensions: Growth, Trade, Political Institutions; Democracy and the Public Sector; the State, the Threat of Expropriation and the Possibility of Development: Social and Economic Wellbeing and Policy Reforms
Unit-4
Teaching Hours:9
Democracy and Economic Growth and Development
A Marxian theory of democracy; The Importance of Social Class in Historical Comparative Perspective; Dependency and Development; Democracy in Developing Countries; Transitions from Authoritarian Rule: Tentative Conclusions about Uncertain Democracies.
Unit-4
Teaching Hours:10
Democracy and Economic Development
A Marxian Theory of Democracy; The Importance of Social Class in Historical Comparative Perspective; The Case Study of India; Dependency and Development; Democracy in Developing Countries; Transitions from Authoritarian Rule: Tentative Conclusions about Uncertain Democracies
Unit-5
Teaching Hours:10
Democracy and Economic Growth and Development Indian Experience
India’s Tryst with Destiny; Democracy, Inequality, and Public Reasoning; A case study on Gujarat experience of development: Approaches, impact, and outcome; Kerala experience of development: Approaches, impact, and outcome.
Unit-5
Teaching Hours:10
Democracy and Economic Development: Indian Experience
India's Tryst with Destiny; Democracy, Inequality and Public Reasoning, A Case Study on Gujarat's Experience of Development: Approaches, Impact and Outcome; Kerala's Experience of Development: Approaches, Impact and Outcome
Text Books And Reference Books:
Bhagwati, J. N., & Panagariya, A. (2012). India's Tryst with Destiny: Debunking Myths that Undermine Progress and Addressing New Challenges. HarperCollins Publishers.
Essential Reading / Recommended Reading
Boix, C. (2003). Democracy and Redistribution. Cambridge University Press.
Drèze, J., & Sen, A. (2015). An Uncertain Glory: India and Its Contradictions. Economics Books.
Evaluation Pattern
CIA 1: 20 marks
CIA 2: 20 Marks
CIA 3: 45 Marks
Attendance: 5 Marks
ECO146 - GENDER AND DEVELOPMENT (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:50
Credits:2
Course Objectives/Course Description
This course aims to provide knowledge of the fundamental differences between genders from economic, biological, political, , psychological and feminist perspectives. It also provides the necessary analytical tools to analyze differences in bargaining positions of men and women within households alongside explaining consequences of marriage , women’s education, health, career choices and wellbeing. The course also examines developmental outcomes from a gendered lens.
Course Outcome
CO1: Demonstrate an understanding of the various disciplinary perspectives from which gender differences could be analysed such as the biological, the economic, the psychological or the feminist perspectives
CO2: To understand different gender inequality index
CO3: Critically evaluate ways by which women could be empowered with a focus on public policy
Unit-1
Teaching Hours:15
Introduction to Gender and Development
Basic concepts and subject matters. Gender statistics and System of gender inequality- - Impact of Economic Growth on Gender Equality -Gender Differences in Incomes, education, health and labour market- Women’s Contribution to GDP - Estimation of Women’s Unpaid Work. . Impact of Globalization on Gender Status- Globalization of the World Economy and Gender Status
Unit-2
Teaching Hours:15
Economic Growth and Gender Equality
Gender Equity Index - Gender Inequality Index of UNDP - Gender Status Index - Gender in Human Development - Gender Development Index - Gender Empowerment Measure - Gender in Social Development Indicators - the OECD Social Institutions and Gender Index (SIGI). –
Unit-3
Teaching Hours:15
Gender Development and Mainstreaming Initiatives in India
Women’s Empowerment in India-Gender Inclusive Planning -Role of Institutions in Gender Mainstreaming - Gender Sensitization of institutions and policies - Mainstreaming Gender into Development Policies - Rights Based Approach to Gender Development.
Text Books And Reference Books:
1) Eswaran, M (2014), Why Gender Matters in Economics, Princeton University, Princeton and Oxford
2) Joyce P. Jacobsen (2020), Advanced Introduction to Feminist Economics, Edward Elagar Publishing
3) Time use survey report 2019, Government of India
4) Agarwal, B., & Bina, A. (1994). A field of one's own: Gender and land rights in South Asia (No. 58).Cambridge UniversityPress.
5) Klasen S. (2006) UNDP’s Gender-Related Measures: Some Conceptual Problems and Possible Solutions, Journal of Human Development and Capabilities 7 (2), pp.243-74
Essential Reading / Recommended Reading
1. Klasen S. (2006) UNDP’s Gender-Related Measures: Some Conceptual Problems and Possible Solutions, Journal of Human Development and Capabilities 7 (2), pp.243-74
2.Book chapter: Kabeer Naila, Benevolent Dictators, Maternal Altruists and Patriarchal Contracts: Gender and Household Economics, Chapter 5 in Reversed Realities: Gender Hierarchies in Development Thought
Evaluation Pattern
CIA 1 A and B for 30 marks
CIA 2 A and B for 20 marks
ECO147 - THINKING THROUGH THE ENVIRONMENT (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:50
Credits:2
Course Objectives/Course Description
The natural environment necessarily lends itself to multiple disciplinary inquiries. While science and economics provide data, systems of information, knowledge, and models of management about the earth and its resources, environmental ethics enables one to ask ‘How then, should we live?’ This course aims to provide a holistic and deeper understanding of the environment, its varied interpretations, and ways of relating to it. This course also seeks to cultivate moral and ethical thinking about the environment to develop the basics of sustainable living.
To sensitize the students and make them think critically about the environment, especially when technology andinfrastructure projects rule over the environmental spaces.
Course Outcome
CO1: Demonstrate an understanding of the various environmental consciousness and movements across global as well as national boundaries
CO2: Critically evaluate ways by which an economist could be explained environment
CO3: Explain the nexus between gender and the environment
CO4: To value ethics as the heart of the environmental consciousness.
Unit-1
Teaching Hours:10
Environmentalism
Environmentalism – tracing the history of global environmental consciousness and movements – Varieties of environmentalism – English love of the country – Wilderness thinking in America – Chipko and Silent Valley movements in India
Unit-2
Teaching Hours:15
Economics of the Environment and its Critique
Environmental Economics – resource economics – ecological economics; How economists see the environment; Economics of renewable and exhaustible resources; Carbon trading; Economist’s perspective on Sustainability; Concepts of environmental values – Total economic value; Standard methods to value the environment; Reconsidering Economics; Bounded rationality and the environment
Unit-3
Teaching Hours:10
Ecofeminism and Ecocriticism
Gender and environment; Ecofeminism; androcentrism; Deep ecology – ecofeminism debate; Ecocriticism; Romantic ecology; Nature writings; Thinking like a mountain; The forgetting and remembering of the air
Unit-4
Teaching Hours:10
Environmental Ethics
Environmental Ethics; An autobiography of your relationship with the earth; Environmental justice; Discounting; Climate change debates; Environmental refugees; The inconvenient truth; Basics of sustainable living; Know your carbon footprints
Text Books And Reference Books:
1.Abram, D. (1996). The Spell of the Sensuous: Perception and Language in a More-than-human World. New York: Vintage Books
2.Bhattacharya, R.N. (2004). Environmental Economics. Oxford University Press
3.Clark, T. (2011). Literature and the Environment. Cambridge University Press
4.Garrard, G. (2011). Ecocriticism. Routledge
5.Guha, R. (2000). Environmentalism. Oxford University Press
6.Leopold, A. (1949). A Sand County Almanac. Oxford: Oxford University Press
7.Sankar, U. (ed.) (2000). Environmental Economics. Oxford University Press
8.Stavins, R.N. (Ed.) (2012). Economics of the Environment. New York, London: W.W. Norton
9.Carson, R. (1963). Silent Spring. London: Hamish Hamilton
10.Martinez – Alier, J. (2002). The Environmentalism of the Poor: A Study of Ecological Conflicts and Valuation. Cheltenham: Edward Elgar
11.Plumwood, V. (1993). Feminism and the Mastery of Nature. London: Routledge
Bhattacharya, R.N. (2004). Environmental Economics. Oxford University Press
Sankar, U. (ed.) (2000). Environmental Economics. Oxford University Press
Guha, R. (2000). Environmentalism. Oxford University Press
Evaluation Pattern
CIA1A-10 MARKS
CIA1B-15 MARKS
CIA2-20 MARKS
ATTENDANCE-5 MARKS
ENG181-2 - ENGLISH (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:2
Course Objectives/Course Description
To expose learners to a variety of texts to interact with
To help learners classify ideologies and be able to express the same
To expose learners to visual texts and its reading formulas
To help learners develop a taste to appreciate works of literature through the organization of language
To help develop critical thinking
To help learners appreciate literature and the language nuances that enhances its literary values
To help learners understand the relationship between the world around them and the text/literature
To help learners negotiate with content and infer meaning contextually
To help learners understand logical sequencing of content and process information
·To help improve their communication skills for larger academic purposes and vocational purposes
·To enable learners to learn the contextual use of words and the generic meaning
·To enable learners to listen to audio content and infer contextual meaning
·To enable learners to be able to speak for various purposes and occasions using context specific language and expressions
·To enable learners to develop the ability to write for various purposes using suitable and precise language.
Course Outcome
CO1: Understand how to engage with texts from various countries, historical, cultural specificities, and politics and develop the ability to reflect upon and comment on texts with various themes
CO2: Develop an analytical and critical bent of mind to compare and analyze the various literature they read and discuss in class
CO3: Develop the ability to communicate both orally and in writing for various purposes
Unit-1
Teaching Hours:4
food
Witches’ Loaves
O Henry
Unit-1
Teaching Hours:4
language
Presentation skills
Unit-2
Teaching Hours:6
Fashion
In the Height of Fashion-Henry Lawson
Unit-2
Teaching Hours:6
Language
Report writing
Unit-3
Teaching Hours:4
Management
The Story of Mumbai Dabbawalas- ShivaniPandita
Unit-3
Teaching Hours:4
Language
Resume Writing
Unit-4
Teaching Hours:3
Language
Interview skills and CV writing
Unit-4
Teaching Hours:3
Management
If
By Rudyard Kipling
Unit-5
Teaching Hours:4
History
Who were the Shudras?
By Dr Ambedkar
Unit-5
Teaching Hours:4
language
Developing arguments- debating
Unit-6
Teaching Hours:3
language
Developing arguments- debating
Unit-6
Teaching Hours:3
History
Dhauli
By JayantaMahapatra
Unit-7
Teaching Hours:4
language
email writing
Unit-7
Teaching Hours:4
Social Media
An Occurrence at Owl Creek Bridge by Ambrose Bierce
Unit-8
Teaching Hours:2
Social Media
Truth in the time of Social Media' by Girish Balachandran
Text Books And Reference Books:
ENGlogue 1
Essential Reading / Recommended Reading
teacher manual and worksheets that teachers would provide. Listening skills worksheets.
Evaluation Pattern
CIA1- 20
MSE-50
CIA3- 20
ESE- 50
EST157 - ECOPOETICS OF FILMS (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:50
Credits:3
Course Objectives/Course Description
The recent “environmental” and “animal turn” in Film Studies forge new ways of understanding cinema in post-anthropocentric terms. This course tries to present how films convey a nonhuman perspective and the link between moving image technology and humans’ evolving relationship with the natural world. The course will primarily focus on applying a socio-ecological sensibility, rooted in traditions of critical social and environmental theory, to the viewing and interpretation of cinema. The course will also analyse how the discourse of humanism determines cinematic representation and its critical practices. The focus will be primarily on looking at and constructing, the animal and the natural world in film. Beginning with the historical role of flora and fauna in the development of the cinematic medium, it will continue to films that place the nonhuman world at their center. Along the way cinema’s own carbon footprint and its role as an instrument for reflection and advocacy in an age of ecological crisis is considered.
Objectives:
·To demonstrate basic knowledge about critical approaches to film, including ecocriticism, animal studies and post humanism.
·To understand the capacity to shape human perceptions and relations to the more-than-human world.
To emphasize the role cinema has played in depicting the environment and shaping our understanding of ‘nature
Course Outcome
CO1: Demonstrate the process of impacting environment, by interpreting such impacts in their assignments.
CO2: Participate in ethical debates about how films represent environmental issues.
CO3: Develop different perspectives of global environmental issues through discussions with peers who share their interest in the field.
Unit-1
Teaching Hours:9
Emergence of cinema and its Techniques, Ecology and Films
Why look at animals? (John Berger, 1980)
Jungle Book (2016)
Christmas Eve (Pathé, 1908)
Mme. Babylas Loves Animals (Alfred Machin, 1911)
Baby’s Dinner (Lumière, 1895)
Boat Leaving the Port (Lumière, 1895)
Workers Leaving the Factory (Lumière, 1895)
Chen Sheinberg, Convulsion (1998)
Unit-2
Teaching Hours:9
Vision unbound: intimacy, privacy, technology
Leviathan (Lucien Castaing-Taylor and Verena Paravel, 2012)
Bear 71 (Leanne Alison, Jeremy Mendes, 2012)
Avatar (2009)
The Birds (1963)
King Kong (2005)
Unit-2
Teaching Hours:9
Vision unbound: intimacy, privacy, technology
Leviathan (Lucien Castaing-Taylor and Verena Paravel, 2012)
Bear 71 (Leanne Alison, Jeremy Mendes, 2012)
Avatar (2009)
The Birds (1963)
King Kong (2005)
Unit-3
Teaching Hours:9
Unnatural Histories
Cane Toads: The Conquest (Mark Lewis, 2010)
Grizzly Man (Werner Herzog, 2005)
Samsara (2011)
Winged Migration
Wild Parrots of Telegraph Hill (2003)
Picture of Light (1994)
Unit-4
Teaching Hours:9
Man Vs Nature
In the heart of the Sea (2015)
Nénette (Nicolas Philibert, 2010)
Primate (Frederick Wiseman, 1974)
Unit-4
Teaching Hours:9
Man Vs Nature
In the heart of the Sea (2015)
Nénette (Nicolas Philibert, 2010)
Primate (Frederick Wiseman, 1974)
Unit-5
Teaching Hours:9
Eco-trauma & the Contemporary condition
The Ghosts in Our Machine (Liz Marshall, 2013)
Lessons of Darkness (Herzog, 1992)
Encounters at the end of the World (Herzog, 2007)
Stalker (Tarkovsky, 1979)
Text Books And Reference Books:
John Berger, “Why Look at Animals?” in About Looking, London: Bloomsbury, 2009.
Nicole Shukin, “Telemobility: Telecommunication’s Animal Currency,” in Animal Capital: Rendering Life in Biopolitical Times. Minneapolis: University of Minnesota Press, 2009, pp. 131-179.
Selmin Kara and Alanna Thain, “Sonic ethnographies Leviathan and New Materialisms in Documentary,” Music and Sound in Nonfiction Film: Real Listening, Holly Rogers, ed. New York: Routledge, 2014, pp. 180-193.
Anat Pick, “Why Not Look at Animals?” NECSUS (2015), http://www.necsus-ejms.org/why-not-look-at- animals/
Essential Reading / Recommended Reading
Catherine Simpson. “Tales of Toad Terror and Tenacity: What Cane Critters Can Teach Us.” Australian Humanities Review 57 (2014), pp. 81-100.
Rust and Monani, ‘Introduction: cuts to dissolves—defining and situating ecocinema studies’, Ecocinema Theory and Practice. New York: Routledge, 2013.
Derek Bousé, Wildlife Films. Philadelphia: University of Pennsylvania Press, pp. 139-149.
Evaluation Pattern
Assignment structure
CIA I - Individual work (submission) - 10 Marks
CIA II - Group presentations - 25 Marks
CIA III - Individual presentations - 10 Marks
EST158 - NARRATIVES OF CRIME AND CRIME CULTURE (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:50
Credits:3
Course Objectives/Course Description
The course introduces the vast and vivid narrative universe of crime. The module presents various perspectives, patterns and equations on the representation of crime, victimhood and investigation. Foregrounding the psychological states of the criminal mind, it navigates through the real and imaginary portrayals of the crime genre’s archetypal characters and the notions of criminality, legality and justice. Further, the course focuses on the intersection of popular culture, true crime, media and the ideological underpinnings of crime culture
Course Outcome
CO1: To introduce and familiarize students with the various narrative intricacies of representing crime
CO2: To analyze the various cultural patterns and popular images of detective genres, crime stories, and the conceptions of justice
CO3: To think and write about the political implications of legality, criminality and the psychology of criminal activities
Unit-1
Teaching Hours:15
Narrativizing Crime as a Genre
Classroom activities on the Creative Writings on Crime
Crime Fiction by Frankie Y Bailey, The Oxford Research Encyclopedia of Criminology & Criminal Justice.
Framing Crime: Cultural Criminology and the Images (2010) by Keith Hayward; the late Mike Presdee
Narrative Criminology: Understanding Stories of Crime (2015) by Lois Presser and
Sveinung Sandberg
Unit-2
Teaching Hours:10
Psychological Dimensions of Crime
Narratives of Criminal Action and Forensic Psychology (article)
Edgar Allan Poe’s Tell-Tale Heart, Black (short stories)
Joker (film)
The Image of the Serial Killer: Zodiac, Memories of Murder and Silence of the Lambs (select movies)
Unit-3
Teaching Hours:10
Ideological Implications of Crime
Marxist Understanding of Ideology
Oppenheimer (film)
Squid Games and Money Heist (web series)
Article 15, Deewar and KGF (films)
Unit-4
Teaching Hours:10
Whodunit, True Crime and Crime News
True Crime and Danger Narratives: Reflections on Stories of Violence, Race, and (In)justice- by
Lindsey Webb
Arushi Hemraj Murder Case: A Case Study
Sherlock Holmes Series
Delhi Crime (Web Series)
Violence, Media Effects and Criminology by Nickie D Philips
Text Books And Reference Books:
Framing Crime: Cultural Criminology and the Images (2010) by Keith Hayward; the late Mike Presdee
Narrative Criminology: Understanding Stories of Crime (2015) by Lois Presser and
Sveinung Sandberg
Toward a Theory of True Crime Narratives (2019) by Ian Case Punnett
Monsters in Media: A Textual Analysis of True Crime in Narrative Journalism by Rachel Sansano
Essential Reading / Recommended Reading
Abrams, M.H. (2015). A Glossary of Literary Terms. Cengage Learning. p. 69
Bailey, Frankie Y. (Jul 2017). "Crime Fiction". The Oxford Research Encyclopedia of Criminology & Criminal Justice.
"Crime Fiction: A Very Short Introduction" by Richard Bradford
"The Secret Life of Crime: A Companion for the Modern Reader" by Roger Lewis
Evaluation Pattern
CIA I 20 Marks
CIA II 20 Marks
CIA III 50 Marks
EST159 - CREATIVE WRITING (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:50
Credits:3
Course Objectives/Course Description
Course Description
This course will help the learners embark on a captivating journey into the realms of poetry, fiction, and creative non-fiction. The course is structured for learners eager to explore diverse genres and styles and is expected to guide students in both producing their own creative works and critically reflecting on their efforts and those of fellow writers. Organized into three units, the course structure integrates preparatory readings and activities. As students engage and experiment with a spectrum of genres, they will build on existing strengths and venture into unexplored creative territories, fostering a dynamic and enriching learning experience.
Course Objectives
To develop the skills and confidence to produce compelling works of poetry, fiction, and creative non-fiction.
To critically evaluate personal creative endeavours and the works of fellow writers, fostering a deeper understanding of the creative process and enhancing one's own artistic vision.
To experiment across a spectrum of genres, building on existing strengths while fearlessly venturing into uncharted creative territories.
Course Outcome
CO1: Demonstrate proficiency in producing polished and engaging works spanning poetry, fiction, and creative non-fiction
CO2: Showcase the ability to critically analyse and reflect upon both personal creative endeavours and the creative works of peers, resulting in a heightened awareness of the elements that contribute to impactful writing.
CO3: To apply the creative writing skills learnt, in crafting compelling and authentic dialogues tailored for various mediums
Unit-1
Teaching Hours:5
Writing for readers: the art of poetry, research and the craft of criticism
This module will combine research and close critical reading of selected examples of modern and contemporary poetry with the writing of poetry by the students themselves.
Understand and explore themes, cultures, and traditions relevant to the local communities or any regional or global issues and incorporate them into poetic expressions.
Unit-2
Teaching Hours:10
Writing for readers: imagined worlds - fiction, long and short
This module focuses on prose fiction, examining the relationship between memory, imagination and research and exploring the essential concerns of the fiction-writer, including plot and narrative, voice and character and the importance of place.
Unit-3
Teaching Hours:10
Writing for performance: monologue and polyphonic scripts
This module explores various forms of writing for an audience.
Students will explore various local, regional or global themes and draft scripts for short plays.
Unit-4
Teaching Hours:10
Writing life: Creative Non-fiction
This module explores the concept of creative non-fiction and examines examples drawn from a range of sub-genres including biography, memoir, travel-writing and writing about the environment.
Unit-5
Teaching Hours:10
Creative Writing and Social Media
This module focuses on the art of crafting captivating and impactful content for diverse social media platforms
Text Books And Reference Books:
Reference materials will be provided by the facilitator after a needs analysis in the first week of class commencement
Essential Reading / Recommended Reading
The Cambridge Introduction to Creative Writing by David Morley, Cambridge University Press
Evaluation Pattern
CIA I - Individual work (submission) - 10 Marks
CIA II - Group presentations - 10 Marks
CIA III - Individual presentations - 25 Marks
Attendance- 5 Marks
EST160 - READING SKILLS FOR TOEFL IBT THROUGH COLLABORATIVE LEARNING (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3
Course Objectives/Course Description
This multidisciplinary course, grounded in outcome-based education, is meticulously designed to equip students with the necessary skills and strategies to excel in the TOEFL iBT reading section using collaborative learning strategies. The prime objective of this course is to develop advanced reading skills comprehensively, enhance critical thinking and analysis, enrich vocabulary, practice time management, and refine simulation and test-taking strategies for success in TOEFL iBT, thereby ensuring that students not only achieve high scores Global English proficiency tests but also become more adept readers and critical thinkers in academic and professional contexts.
*The learners will appear for the TOEFL iBT reading section text at the beginning and end of the course free of cost, which will help them evaluate their actual TOEFL iBT performance.
Course Outcome
CO1: Identify and recall essential information from TOEFL reading passages.
CO2: Summarise and paraphrase passage content, discern main ideas, and identify the author?s purpose and tone.
CO3: Apply critical thinking and analytical skills to comprehend, compare, and contrast information from diverse reading sources.
CO4: Analyse complex texts to extract nuanced details, infer meanings, and evaluate sources for credibility.
CO5: Synthesise information from multiple sources, construct arguments, and demonstrate fluency and coherence in written responses.
Unit-1
Teaching Hours:15
Unit-1 Building Reading Proficiency
Course Overview and Introduction - PreTest TOEFL iBT Reading Section and Background Survey— Reading comprehension strategies - Vocabulary development - Identifying and classifying question types in TOEFL iBT
Prescribed Tasks
1. Passage Analysis and Vocabulary Exchange (Collaborative Group)
2. Question Type Workshops (Collaborative Pairs)
Unit-2
Teaching Hours:15
Unit-2 Advancing Reading Skills
Analysing and synthesising information - Inference and implied/Nuanced meanings - Summarisation techniques - Collaborative reading exercises - Post-Test TOEFL iBT Reading Section.
Prescribed Tasks
1. Collaborative Reading and Discussion (Collaborative Groups)
2. Debates and Constructive Critique (Collaborative Pairs)
Unit-3
Teaching Hours:15
TOEFL iBT Simulation and Mastery
Practice tests with timed conditions - Evaluation and feedback sessions - Strategies for improving reading speed and comprehension - Critical analysis of response patterns
Prescribed Tasks
1. Full-length TOEFL Practice Test (Individual and Collaborative)
2. Response Analysis and Improvement Plan (Collaborative Pairs)
Text Books And Reference Books:
1. “Official Guide to the TOEFL iBT” by ETS.
2. “Barron’s TOEFL iBT” by Pamela J. Sharpe.
3. “Delta’s Key to the TOEFL iBT” by Nancy Gallagher.
4. “Reading for the Life” by Dorling Kindersley.
5. “Reading in a Second Language: Moving from Theory to Practice” by William Grabe and Fredricka L. Stoller.
Essential Reading / Recommended Reading
1. TOEFL iBT practice tests and reading materials by Educational Testing Services ETS, USA
2. News articles from reputable sources such as The New York Times, The Guardian, or BBC.
3. Academic papers and journals related to TOEFL subjects.
4. English literary texts for enhancing advanced vocabulary and comprehension skills.
5. Authentic YouTube videos on TOEFL iBT by ETS.
Evaluation Pattern
Assignments: 90 marks
Attendance: 10 marks
The continuous internal assessments are designed to evaluate students’ progress in developing their TOEFL iBT reading skills through collaborative learning strategies, ensuring comprehensive skill development and readiness for the TOEFL examination.
Continuous Internal Assessment I (CIA I) - 20 Marks:
Topic: Passage Analysis and Vocabulary Exchange
Description: In this assessment, students will work in collaborative groups to analyse a selected TOEFL iBT reading passage. Each group will be assigned a passage, and their task is to analyse the text comprehensively. They should identify key information, main ideas, author’s purpose, and tone. Additionally, students will focus on enriching their vocabulary by identifying and exchanging words or phrases within the passage that may be challenging or unfamiliar.
Evaluation and Scoring Rubrics:
1. Content Analysis (8 marks): Assess the depth of analysis, identifying key information and understanding the passage’s main ideas.
• 0-2: Minimal depth of analysis, limited identification of key information, and inadequate understanding of the passage’s main ideas.
• 3-5: Limited depth of analysis, partial identification of key information, and some understanding of the passage’s main ideas.
• 6-7: Good depth of analysis, effective identification of key information, and a substantial understanding of the passage’s main ideas.
• 8: Exceptional depth of analysis, comprehensive identification of key information, and a profound understanding of the passage’s main ideas.
2. Vocabulary Enhancement (6 marks): Evaluate the effectiveness of vocabulary exchange and the incorporation of new words or phrases into the students’ lexicon.
• 0-2: Minimal vocabulary enhancement, with few or no effective improvements in vocabulary.
• 3-5: Some vocabulary enhancement, with moderate and partially effective improvements.
• 6: Exceptional vocabulary enhancement, with substantial and highly effective improvements in vocabulary.
3. Collaboration and Participation (6 marks): Consider the group’s active engagement and cooperation level.
• 0-2: Minimal collaboration and participation, with limited or no active engagement or cooperation within the group.
• 3-5: Some collaboration and participation, with moderate active engagement and cooperation levels.
• 6: Exceptional collaboration and participation, demonstrating high levels of active engagement and strong cooperation within the group.
Continuous Internal Assessment II (CIA II) - 20 Marks:
Topic: Collaborative Reading and Discussion
Description: This assessment focuses on students’ collaboration skills in pairs. Each pair will be given a specific reading passage to analyse together. They should engage in a collaborative reading exercise, discussing the passage’s content, main ideas, and any nuances in the text. Afterwards, they will provide constructive feedback and critique each other’s understanding and analysis. The consolidated discussion and individual feedback should be submitted in 400 - 600 words.
Evaluation and Scoring Rubrics:
1. Collaborative Reading (8 marks): Evaluate how effectively the pairs work together to analyse the passage, discussing content and main ideas.
• 0-2: Minimal collaboration with little to no effectiveness in working together, minimal discussion of content and main ideas.
• 3-5: Limited collaboration with some effectiveness in working together, partial discussion of content and main ideas.
• 6-7: Good collaboration with effective teamwork, substantial discussion of content and main ideas.
• 8: Exceptional collaboration with highly effective teamwork, comprehensive discussion of content and main ideas.
2. Comprehension and Discussion (6 marks): Assess the depth of understanding and the quality of discussion regarding the nuances of the text.
• 0-2: Limited comprehension and discussion with minimal recognition and exploration of the nuances in the text.
• 3-5: Moderate comprehension and discussion with some recognition and exploration of the nuances in the text.
• 6: Exceptional comprehension and discussion with a thorough recognition and comprehensive exploration of the nuances in the text.
3. Constructive Critique (6 marks): Consider the ability to provide thoughtful feedback and critique to the partner.
• 0-2: Minimal or no constructive critique provided, lacking relevance and effectiveness in aiding the partner’s comprehension and analysis.
• 3-5: Limited constructive critique with some relevance and moderate effectiveness in contributing to the partner’s improvement.
• 6: Exceptional and highly relevant constructive critique, greatly aiding the partner’s comprehension and analysis and demonstrating high effectiveness
Continuous Internal Assessment III (CIA III) - 50 Marks:
Topic: Full-length TOEFL Practice Test on Reading Skills and Response Analysis
Description: In this comprehensive assessment, students will take a full-length TOEFL practice test on reading skills individually under timed conditions. Afterwards, they will work in collaborative pairs to critically analyse their responses and identify areas for improvement. The assessment includes a written improvement plan(600 words) outlining strategies to enhance reading speed and comprehension.
Evaluation and Scoring Rubrics:
1. TOEFL Practice Test Performance (30 marks): Evaluate the individual performance on the practice test, considering accuracy, comprehension, and timing.
TOEFL Evaluation Rubrics will be employed.
2. Response Analysis (10 marks): Assess the depth of critical analysis of the test responses and the identification of areas for improvement.
• 0-2: Minimal critical analysis, with little or no identification of areas for improvement in the test responses.
• 3-4: Limited critical analysis, with some recognition of areas for improvement in the test responses.
• 5-6: Moderate critical analysis, effectively identifying areas for improvement in the test responses.
• 7-9: Strong critical analysis, with in-depth identification of areas for improvement in the test responses.
• 10: Exceptional critical analysis, with a comprehensive identification of areas for improvement in the test responses, demonstrating a high level of depth and insight.
3. Improvement Plan (10 marks): Consider the quality and effectiveness of the improvement plan, including specific strategies for enhancing reading skills.
• 0-2: Minimal or no improvement plan provided, lacking quality and effectiveness, and offering no specific strategies for enhancing reading skills.
• 3-4: Limited improvement plan with some quality and moderate effectiveness, providing specific strategies for enhancing reading skills.
• 5-6: Moderate improvement plan with good quality and effectiveness, offering several strategies for enhancing reading skills.
• 7-9: Strong improvement plan with high quality and effectiveness, providing a comprehensive set of specific strategies for enhancing reading skills.
• 10: Exceptional improvement plan with the highest quality and maximum effectiveness, offering a comprehensive and insightful array of specific strategies for enhancing reading skills, demonstrating a high level of depth and insight.
MAT143 - MATHEMATICS FOR ECONOMICS AND BUSINESS (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3
Course Objectives/Course Description
Course description: This course aims as an add-on course for the students in reaching a level of increased competence in economics and business. It is designed for students who have a basic mathematical background. Emphasis is placed upon learning mathematical concepts through common economics and business problems. Topics included are Functions of one variable, Calculus and its application in economics, Limits, Maxima and minima etc.
Course objectives: This course will help the learner to
COBJ 1: Intended to increase the use of mathematical methods in Economics and Business.
COBJ 2:To get working knowledge on limits, concavity convexity and points of inflection.
COBJ 3:Learn Differentiation, Partial differentiation and its basic applications in Economics and Business.
COBJ 4:Study the concepts of increasing and decreasing functions, maxima and minima, and find its applications through functions familiar in Economics and Business.
Course Outcome
CO1: Demonstrate working knowledge on limits, concavity convexity and points of inflection and its uses in Economics and Business.
CO2: Use Differentiation and Partial differentiation in Economics and Business.
CO3: Study the concepts of increasing and decreasing functions, maxima and minima, and find its applications through functions familiar in Economics and Business.
Unit-1
Teaching Hours:15
Introduction to Functions of one variable
Set Theory, Set Operations, Venn Diagrams, Functions of One real variables, The Domain and Range, Graphs, Graphs of Equations in two variables, Distance formula, circles, Shifting Graphs, Finding slopes, Linear Models, The consumption function, Graphical Solutions of Linear Equations, Polynomials, powers and exponentials, Power and rational functions, Graph of power function, Compound interest.
Unit-2
Teaching Hours:15
Calculus and its Applications
Meaning of derivatives, rules of differentiation, standard results. Rate of change and their Economic Significance, Limits, Maxima and Minima, concavity, convexity and points of inflection, elasticity of demand, Price elasticity of demand.
Unit-3
Teaching Hours:15
Integration and functions of two or more variables
Meaning, rules of integration, standard results, Integration by parts, definite integration, Integration by substitution, Marginal cost, marginal revenue, Consumer’s surplus, producer’s surplus, consumer’s surplus under pure competition, consumer’s surplus under monopoly.
Text Books And Reference Books:
1. K. Sydsaeter, Peter J. Hammond: Mathematics for Economic Analysis, Pearson, 1995.
2. T. Yamane, Mathematics for Economists, An Elementary Survey, PHI, New Delhi.
Essential Reading / Recommended Reading
1. V. K. Kapoor, Problems and solutions in Business Mathematics, Sulthan Chand & Sons, Educational Publishers, New Delhi.
2. A. C. Chiang and K. Wainwright, Fundamental Methods of Mathematical Economics, 4th Edition, McGraw-Hill, New York, 2005.
3. M. George, Thomaskutty, A Text Book of Mathematical Economics, Discovery Publishers, New Delhi.
4. E. Don and J. J. Lerner, Schaum’s outlines of Basic Business Mathematics, 2nd ed., McGraw-Hill, 2010.
Evaluation Pattern
This course is completely depending upon the CIAs, which will be evaluated through
assignments and tests/examinations. The component-wise evaluation pattern is given below
Component
Mode of Assessment
Parameters
Points
CIA I
Test and written assignment
Basic, conceptual, and analytical knowledge of the subject
10
CIA II
Test and written assignment
Applications of core concepts and Problem solving skills
10
CIA III
Comprehensive Examination
Comprehensive knowledge of the subject and Problem solving skills.
25
Attendance
Attendance
Regularity and Punctuality
5
MED148 - LANGUAGE OF CINEMA: A VISUAL APPROACH (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:45
Max Marks:100
Credits:3
Course Objectives/Course Description
As an art form, cinema possesses a language all its own—a language that transcends cultural boundaries and speaks to the universal human experience. From the evocative power of lighting to the rhythm of editing, every decision made by filmmakers contributes to the creation of meaning and emotion. Throughout this course, we will examine iconic films, analyze groundbreaking techniques, and decode the symbolism that enriches cinematic narratives.
Whether you are an aspiring filmmaker, a film enthusiast, or someone eager to gain a deeper understanding of the stories unfolding on the silver screen, "The Language of Cinema" is designed to equip you with the tools to appreciate and critically engage with the diverse and dynamic world of filmmaking.
Course Outcome
CO1: Develop a comprehensive understanding of visual language and enhance visual literary
CO2: Understand how filmmakers employ visual elements along with non-visual elements
CO3: Sense the importance of cinematography and editing in visual narration
CO4: Develop critical thinking skills in deconstructing a films
CO5: Apply cinematic aesthetics in diverse creative expressions
Unit-1
Teaching Hours:15
Deconstructing visual language
Invention of camera, video camera, Narrative development and technological shifts;
Composition Techniques-Application of diverse compositions in narration
Camera experiments-Russian montage, Mainstream Hollywood practice, Mainstream Indian practice, Diverse and Melodramatic, Dogma 95; Movements, Appeal of reality visual construction in Indian parallel films.
Unit-2
Teaching Hours:15
Cinematic experiments
Varying focal-length, focus, aspect ratio, Lens,
Shooting styles: Found footage, Single shot films, Film’s speed, PoV vs Subjective, Documentary style (Cinema Verite), Aerial view, Virtual reality, camera for green screen.
Visual construction in Television, social media and web-series.
Unit-3
Teaching Hours:15
Visual Politics-Inclusion and exclusion
Framing, Framing techniques, Lighting technique, Camera script vs Shooting script, Front and backdrop for a visual,
Reconstruction of Male gaze, portrayal of vulnerable, weaker and stronger characteristics, Replacing talent, camera for graphics.
Text Books And Reference Books:
5 C’s of Cinematography, Joseph V. Mascelli, Silman-James Press
Essential Reading / Recommended Reading
·Cinematography: Theory and Practice: Image Making for Cinematographers and Directors by Blain Brown, Taylor and Francis
·Film LightingTalks with Hollywood's Cinematographers and Gaffers by Kris Malkiewicz, Touchstone
·The Filmmaker's Handbook: A Comprehensive Guide for the Digital Age, Steven Ascher, Edward Pincus, Plume.
Evaluation Pattern
Written exam and submission
MED149 - INTRODUCTION TO SEMIOTICS (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:45
Max Marks:100
Credits:3
Course Objectives/Course Description
Course Description:
The Department of Media Studies offers this course to introduce students from different disciplinary backgrounds to the world of signs, symbols, and icons. Besides, this course also aims to familiarise the students with the basic concepts and theories of visual culture. The visual in the forms of photographs, advertisements, and films shape our everyday experiences, so it becomes necessary to understand how these visuals could be deconstructed to identify literal, connotative, subjective, and metaphorical meanings. Further, this course will also explore the relationships among visual culture, digital media, and power. It will explore the analysis of specific visual texts and will reflect on understanding the larger cultural meanings assigned to the visual. The learning objectives are for students to develop the skills necessary to perform such critical analysis of visual texts and show an overall understanding of how the visual operates.
Course Outcomes/Objectives:
By the end of the course the learner will be able to:
·Understand the critical and theoretical concepts relating to visual culture.
·Demonstrate the process of meaning generation in visual media.
·Interpret the levels of meanings in any given visual text.
·Recognize the role of photographs, advertisements and films in contemporary visual culture.
·Apply the theories of visual culture to interpret visual media messages and understand their relation to power.
Course Outcome
CO1: Understand the critical and theoretical concepts relating to visual culture.
CO2: Demonstrate the process of meaning generation in visual media.
CO3: Interpret the levels of meanings in any given visual text.
CO4: Recognize the role of photographs, advertisements, and films in contemporary visual culture.
CO5: Apply the theories of visual culture to interpret visual media messages and understand their relation to power.
Unit-1
Teaching Hours:15
Introduction to Visual Culture
Introduction to Visual Culture: Concept and Definition; Critical Representation of/in Visual Culture. Recent Trends in Visual Culture.
Unit-2
Teaching Hours:15
Semiotics: Semiology
Branches of Semiotics; Dyadic Model of Signs; Meaning & types of Signs. Meaning-Making Process: Seeing.
Unit-3
Teaching Hours:10
Study of selected visual texts
Levels of meanings: Denotational meaning, and Connotation meaning.
Unit-4
Teaching Hours:5
Gaze and Power
Meaning of gaze; Relation of gaze and power; Theory of Panopticism; Types of cinematic gazes, viz. male gaze, and feminist gaze.
Text Books And Reference Books:
1.Chandler, D. (2007). Semiotics: The Basics. London: Routledge.
2.Mirzoeff, N. (2012). The Visual Culture Reader (3rd ed.). London: Routledge.
3.Seppaenen, J. (2006). The Power of the Gaze: An Introduction to Visual Literacy (New Literacies and Digital Epistemologies). NY: Peter Lang Publishing.
The course shall not have a regular CIA- MSE -ESE model. Instead, the student will be given a series of assignments spread across the semester, leading to a building up of a holistic understanding of visual culture and how different signs, symbols, and icons operate in our day-to-day world in creating larger societal realities and worldviews. The teaching facilitator will consider the level of intelligibility in the class and the learning needs of the students and decide what assignment to give regularly.
Sample Assignments:
●Summarising the four episodes of ‘Ways of Seeing’ by John Berger, and critically reflecting on the aspect of how in our day-to-day life it is contextual and relevant.
●Analyze an advertisement and present it to the class.
●Analyze a photograph and present it to the class.
●Analyze scenes of a film and present them in the class.
PSY157 - SCIENCE OF WELLBEING (2023 Batch)
Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3
Course Objectives/Course Description
This multidisciplinary course will focus on those aspects that help individuals thrive. The course sheds its light on well-being and its components and also clears all the misconceptions revolving around it. The students will be exposed to certain theories, concepts and practice procedures of well-being and its components. This programme will help the students to reflect on their life experiences on these dimensions and to know how to improve them and flourish in their life.
Course Outcome
CO1: Explain the concept of well-being and its components
CO2: Analyze the role of happiness and emotions in enhancing well-being using
relevant theories
CO3: Apply various concepts of well-being on the life experiences of students
Unit-1
Teaching Hours:10
Well-being
Well-being - components of well-being: subjective happiness and life satisfaction